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Florence GautierFG

Florence Gautier

Revenue Management | Pricing | Training | Yield

€700/day
Nice, FR
15+ years

Average response time: 24 hours

Freelancer profile translated to English.
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About Florence

Senior consultant in hotel Revenue Management, I support hotels in structuring a high-performing pricing strategy, sustainably increasing their revenue, and strengthening their positioning in a competitive market.

Founder of RevMentor, I work with hotel establishments to optimize their pricing, distribution, segmentation, and Revenue Management processes.

My approach is strategic, operational, and educational, with a clear objective: to transform your data into profitable decisions.

What I can implement for your hotel:
-Definition of a complete pricing strategy(pricing, positioning, segmentation, restrictions, price grids, packages, negotiated rates).
- Optimization of thedistribution mix(OTA, direct, GDS, tour operators, corporate).
- Implementation or improvement of **forecasting**, **budgeting**, and RM **processes**.
-Marketanalysis, competitive intelligence, **demand study**.
- Comprehensive Revenue Managementaudit& **actionable recommendations**.
-Supportfor teams: RM training, skills development, coaching.
- Implementation oftoolsand dashboards to manage performance.
- Use ofAIto refine strategic decision-making
  • French

    Native or bilingual

  • English

    Fluent

  • Italian

    Basic

Can work on-site
Nice (up to 50km), Lyon (up to 50km), Aix-en-Provence (up to 50km), Bordeaux (up to 50km), Ajaccio (up to 50km)

Experience

  • RevMentor
    Revenue Management Coach
    HOSPITALITY
    February 2023 - Today (3 years and 4 months)
    • Definition and optimization of pricing strategies and price positioning
    • Advanced analysis of demand, business mix, segmentation, and growth opportunities
    • Implementation of management methods, forecasting, budgeting, and decision-making dashboards
    • Distribution optimization, control of acquisition costs, omnichannel strategy
    • Development of Total Revenue Management (accommodation, F&B, spa, MICE, additional services)
    • Structuring of processes, team skills development, digital transformation of RM practices
    • Support for management in their strategic decisions
    Revenue Management Pricing Audit Price Optimization Performance Management
  • Ecole Hôtelière VATEL Lyon
    Lecturer at VATEL Lyon for Master 2 Revenue Management Specialization
    HOSPITALITY
    September 2024 - Today (1 year and 9 months)
    Lyon, France
    Lecturer for a class of 30 students in Master 2 - Revenue Management Specialization
    Pricing, Inventory Management, Analysis, RM Profession, Scenario Building, Yield Strategy
    Training Facilitation Pedagogy Revenue Management Yield
  • STAIRWAY MANAGEMENT
    Senior Cluster Revenue Manager
    CONSULTING AND AUDITS
    March 2016 - January 2023 (6 years and 10 months)
    Europe
    Strategic supervision of revenue optimization for a portfolio of 5-star hotels in Europe - €75M in revenue
    Houses: Leading Hotels of the World, Small Luxury Hotels, Accor, Relais & Chateaux.

    • Conducted in-depthperformance**analyses**, managedYieldlevers, and activated revenue maximization **strategies**.
    • Built and optimized the **pricing structure**, created the annual budget, and produced weekly forecasts.
    • Proactively identifiedgrowth**opportunities**, optimized profitability, and continuously improved **RevPAR**, **RGI**, and revenue mix.
    • Definedstrategic**directions** incoordinationwith General Management, Sales, Marketing, and Operations teams.
    • Managed, developed, and mentored the Revenue team:Supervision**, **skillsdevelopment, process structuring, distribution optimization, and professionalization of RM practices.
    • Implemented management standards,tracking tools**, and performance-oriented **methodologies
    Revenue Management Pricing Strategy Performance Management Price Optimization Yield Strategy

Recommendations

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+1
Sophie Lantour and 17 other people have recommended Florence

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Education

  • Hotel Real Estate Investments and Asset Management Certificate
    Cornell University
    2019
  • Master's in Entrepreneurship
    NEOMA Business School (formerly ESC Rouen)
    2013

Certifications

  • Trainer Training
    Master Class
    2024

Skill set

Categories