Freelancer profile translated to English.
Back to original languageAbout Florence
I know how difficult it can be to go from an idea to a real brand project: defining a clear positioning, building a solid business model, anticipating figures... and staying true to your vision.
I created a high-end customizablewomen's clothing brandon my own, driven by 3D innovation allowing real-time visualization of the garment. In one year, the brand experienced **+250% revenue growth**.
This launch includedfundraising**, **pop-upsat Printemps, atemporary boutiquein the Marais,local productioninParisof custom-made clothing, andB2Bpartnerships.
Today,I support emerging brands— in fashion as well as cosmetics — **throughout the structuring phase**: business plan, financial modeling, business model, and 3-year roadmap.
For 3 years, I also managed a children's fashion brand as **product manager**, with a 360° approach: collection analysis and development, material and supplier sourcing, production monitoring, coordination with pattern makers and designers, and B2B development.
My role? To bring structure, clarity, and vision to those who want to create an ambitious, realistic brand aligned with their values.
French
Native or bilingual
English
Native or bilingual
German
Native or bilingual
Can work on-site
Paris (up to 50km), Beauvais (up to 50km), Chantilly (up to 50km), Chambly (up to 50km)
Experience
- That OriginalFounderJune 2022 - Today (4 years)Paris, FranceThe advantage of custom-made is the perfect fit. The main objective of That Original is to enhance every woman. You. In all your uniqueness. Free. Unique. Express your personality through a wardrobe that entirely suits you. Enjoy an unprecedented shopping experience in France to design a piece that is yours alone. Thanks to our 3D software, create your outfit in 3 clicks. Visualize yourself with our mannequin. Be reassured in your choice during an appointment to try on our sample pieces. Here, you have the power: you decide, you choose, you personalize.
- SmallableProduct Manager Hundred PiecesJanuary 2020 - December 2021 (1 year and 11 months)Paris, France- Collection development (sourcing & purchasing materials, pricing strategy, negotiation)- Development of the collection plan- Sales analysis- Production monitoring of collections- Wholesale management
- SmallableAssistant Product Manager Hundred PiecesDecember 2018 - December 2019 (1 year)Île-de-France, France- Collection development (sourcing & purchasing materials, pricing strategy, negotiation)- Development of the collection plan- Sales analysis- Production monitoring of collections- Wholesale management
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Education
- Fashion Entrepreneurship CenterInstitut Français de la Mode2023Fashion Entrepreneurship Center
- Master 2 (M2), Applied Foreign Languages and International TradeUniversité Paris Nanterre2018Master 2 (M2), Langues étrangères appliquées et commerce international