About Florence
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Experience
- GoogleEMEA Partnerships LeadPRESS AND MEDIAJune 2021 - January 2022 (7 months)Paris, FranceGo to market strategy for shopping content partnerships in EMEA (financial, logistics, product & reviews partners…).Leading cross-functional teams for content partners including marketing, product and customer success teams (20 professionals).
- GoogleStrategic Partner Development ManagerPRESS AND MEDIANovember 2018 - June 2021 (2 years and 7 months)Paris, FranceLaunched Google Shopping Action in France (worldwide première).Merchant development & growth: 19M€ in year 1, +65% year 2.Leading account management teams, 10 professionals (merchandisers, category managers, customer success managers & Customer support officers).Program management including new feature launches.
- GoogleAccount Director - Digital transformation Entreprise accountsPRESS AND MEDIAOctober 2016 - November 2018 (2 years and 1 month)Paris, FranceDigital transformation advisory on digital branding & performance marketing strategies.56M$ advertising revenue, +39% growth.89% overall satisfaction on portfolio (+10% vs. country/+11% vs. global)Co-marketing case study publications on omnichannel and media-mix
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Education
- Master in International BusinessGrenoble Graduate School of Business2010
- Bachelor in International BusinessNEOMA2008
Certifications
- Google Data Analytics Professional CertificateGoogle2022
- Introduction to Blockchain TechnologiesINSEAD2022