About Florence
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Experience
- Florence CLAIR RédactionFreelance Journalist - SEO Web WriterPRESS AND MEDIASeptember 2013 - Today (12 years and 11 months)- Web writing: blog posts, static pages, product sheets, white papers, rewriting and SEO optimization...- Food journalism: chef portraits, reports in restaurants, institutional kitchens, hotels... for various professional magazines- PR writing: press releases and press kits for companies and institutions- Journalism for a regional economic and political magazine
- CHR MagazineEditor-in-ChiefOctober 2010 - December 2022 (12 years and 2 months)CHR Magazine is a Moroccan professional review dedicated to the hotel, restaurant, and food sectors. Participated in the creation of this new publication. Wrote articles, reports, interviews, editorials... Covered international trade shows. Supervised a team of journalists. Editorial secretariat and layout monitoring. Community management.
- FOOD MagazineEditor-in-ChiefPRESS AND MEDIAMarch 2008 - December 2022 (14 years and 9 months)Casablanca, MoroccoMoroccan review dedicated to food industry professionals: agri-food, modern distribution, and their partners. Distributed to 10,000 copies, by subscription and on newsstands. Participated in the creation of this new publication. Wrote articles, reports, interviews, editorials... Covered international trade shows. Supervised a team of journalists. Editorial secretariat and layout monitoring. Community management.
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Education
- Agricultural Engineer, Environment, Soil SciencesAgrocampus Ouest1999Ingénieur Agronome, Environnement, Sciences du Sol
- SEO Web WriterWeb Writing Training2024Formation professionnalisante en rédaction SEO web : certificat d'achèvement avec la note maximale (5 plumes/5)