You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Flora MarchettoFM

Flora Marchetto

Communication Consultant

€500/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Flora

Passionate about the right words and well-thought-out strategies, I help companies, particularly in the education and gastronomy/tourism sectors, to communicate better, in an aligned, impactful, and human way.

What I particularly enjoy:
  • Working with stakeholders committed to transmitting knowledge or know-how
  • Enhancing brand, place, or people stories
  • Creating bridges between substance (strategy) and form (concrete actions)
My goal is to be a trusted, agile, and involved partner for all organizations that need to structure or boost their communication.

  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Remote only
Primarily works remotely

Experience

  • PREPAY SOLUTIONS
    MARKETING EXECUTIVE
    January 2015 - January 2017 (2 years)
    London, UK
    • Creation and updating of communication materials
    • Website and intranet management and Google Analytics reporting
    • Liaison with the press agency and drafting press releases
    • Social media management (LinkedIn, Twitter)
    • Organization of the stand at Money 20/20 Europe in Copenhagen
  • LE CORDON BLEU
    MARKETING PROJECT MANAGER
    EDUCATION AND E-LEARNING
    February 2022 - Today (4 years and 4 months)
    Paris, France
    • Management of the marketing department for the two Paris establishments: the institute and Hôtel de la Marine
    • Management of a team of 5 people
    • Definition and deployment of the annual and triennial 360 marketing plan (communication, media, digital, events) for France and International
    • Definition and management of budgets
    • Analysis of marketing and sales campaign results
    • Ensuring sales growth through On and Off-line communication strategy
    • Negotiating and implementing advertising campaigns
    • Initiating and managing the creation of creative content generated by the graphic designer
    • Developing new partnerships
    • Marketing support for the launch of a new establishment
    Communication Strategy Project Management Social Media Branding Team Management
  • SUP DE LUXE
    BRAND MANAGER
    EDUCATION AND E-LEARNING
    May 2018 - January 2022 (3 years and 8 months)
    Paris, France
    Digital, Social Media, Events, Press
    • Definition of the annual 360 marketing plan for France and International
    • Management of 1 to 2 people
    • Website and brand content management – SEO
    • Activation and management of Branding campaigns and content strategy
    • Social media management and engagement
    • Organization of student fairs and promotional events
    • Competitive intelligence
    • Brand manager and responsible for brand identity
    • Press Relations management
    • Digital marketing (SEA, SMA, KPI monitoring, etc.)
    Social Media Branding Event Management Project Management Team Management

Recommendations

Be the first to recommend Flora

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • MASTER COMMUNICATION
    Pôle Paris Alternance
    2015
    MASTER COMMUNICATION
  • Information Degree
    Université Paris 8
    2013
    Licence information

Skill set

Categories