About Flora
French
Native or bilingual
English
Fluent
Experience
- Not VenomousCommunication OfficerRETAIL (SMALL BUSINESS)January 2022 - January 2024 (2 years)Lyon, FranceFor two years, I supported the brandNot Venomousinstructuring its communication**, with a central role in **writingandbrand storytelling**. I wrote **newsletters**, **editorial contentfor clients and distributors, as well asinternal communication kitsand **professional materials**.In parallel, I was responsible forphoto and video content creationfor **social media**, the implementation of a **strategic editorial plan**, and **customer service management**, contributing to coherent, qualitative communication aligned with the brand's positioning.
- Pulp JewelsCommunication and Press Relations OfficerARTS AND CRAFTSJanuary 2021 - January 2025 (4 years)Lyon, FranceFor four years, I supported theartisanal jewelry house Pulp Jewelsinbuilding and ensuring the consistency of its brand narrative**. I was responsible for the design and writing of high-value **editorial and press content**: **press kits**, **press releases**, **newsletters**, **in-depth articles**, **web and SEO content**, as well as the **copywritingof strategic materials.In parallel, I participated in themanagement of digital communicationand **customer relationship tracking**, developing a demanding, precise approach aligned with the codes of a high-end artisanal brand.
- Calvin KleinStore ManagerJanuary 2019 - January 2020 (1 year)
- HR: recruitment, training, and team management
- Store setup / stock management
- Commercial and organizational strategic analysis
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Education
- Associate's DegreeSchool of Communication, Marketing, Advertising2011ISEG
- BaccalaureateLycée Les Lazaristes Lyon2007Baccalauréat