Freelancer profile translated to English.
Back to original languageAbout Fiona
My name is Fiona, a communication consultant, trainer, and community manager.
I help businesses move beyond "gut feeling" communication to build a strong online presence that attracts more clients 💸
What I offer:
✔️ A clear and actionable communication strategy
✔️ Well-thought-out, well-managed social media
✔️ Smooth knowledge transfer if you wish to train your teams or manage in-house
Through my various services:
1️⃣ Communication / Marketing Strategy
- Digital communication audit
- Clarification of positioning & key messages
- Development of strategies tailored to your business objectives
2️⃣ Community Management
- Content creation
- Post scheduling and planning
- Community engagement & moderation
- Monthly reporting
- *UGC content creation possible
3️⃣ Visual Identity & Communication Materials
- Visual identity creation
- Production of print & digital materials: flyers, brochures, posters, business cards, social media templates...
4️⃣ Training & Personalized Support
- Customized training on specific topics / practical workshops
- Group or individual sessions
Why work together?
→ I am equally comfortable with a macro vision and the small details that make a difference
→ I combine psychology, marketing, and pedagogy for content that resonates and converts
→ I have over 5 years of experience with entrepreneurs, SMEs...
→ I have a proactive, pedagogical, and results-oriented approach
→ I am reliable, creative, and 100% invested in every mission (you won't find anyone more dedicated!)
Whether you're looking for a one-off project, a long-term partnership, operational support, or a strategic perspective: I'm here to boost your results ✋🏻
French
Native or bilingual
English
Fluent
Can work on-site
Toulon (up to 50km)
Experience
- Fiona PicoliCommunication Consultant - Trainer - Community ManagerJune 2020 - Today (6 years and 2 months)- Content creation (newsletter, Instagram, LinkedIn, podcast, TikTok, blog...)- Community Management- Consulting- Social Media Strategy- Creation and promotion of digital products, sales funnels- Lead magnet implementation- Occasional speaking engagements (EFAP, IMCI, entrepreneur training)- Design and organization of an in-person event for my 3rd anniversary- Publication of a notebook and a vacation workbook for entrepreneurs with a publishing house
- L’Oréal S.A - L’Oréal FranceCommunication & Influence ManagerFASHION AND COSMETICSJuly 2019 - December 2019 (6 months)Levallois-Perret, FranceFor all L'Oréal Paris France categories (makeup, skincare, hair color, styling, haircare, men's):- Press and influencer relations management (product seeding, photoshoots...)- Development of communication tools (press releases, press kits, agency briefs, banners, PressePrivé platform...)- Organization of PR and influencer events- Writing credits for magazines- Reporting of press coverage
- LoisirsProdEvent Management ManagerENTERTAINMENT AND LEISUREApril 2014 - June 2018 (4 years and 2 months)Pontault-Combault, France- Organize events and team schedules- Manage a team- Client reception and support- Activity engagement and safety assurance- Maintenance- Participation and assistance for new projects
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Education
- MBA LUXURY COMMUNICATION AND STRATEGIESEFAP2019Double diplôme Master en Communication et MBA en Luxury Communication and Strategies Fondamentaux du luxe : › Culture et codes du luxe › Expérience client › Management du luxe Stratégies de marque de luxe : › Identité de marque › Direction artistique › Stratégies d’innovation Marketing stratégique du luxe : › Mode et maroquinerie › Parfums et cosmétiques › Gastronomie et vins & spiritueux › Haute-joaillerie et haute-horlogerie Communication dans le luxe : › Plan de communication › Stratégies publicitaires › Storytelling › Media training Relations publiques et événementiel : › Evénementiel dans le luxe › Relations presse › Mécénat dans le luxe Développement à l’international : › Adapter sa communication dans le luxe aux différentes cultures Stratégies digitales du luxe : › Transformation digitale › Communication digitale › Social Media Audit › Community management
- Bachelor's degree in Administration and International Exchange (AEI)UPEC Paris 122016Formation pluridisciplinaire et internationale sur les fondamentaux du monde des affaires : droit, marketing, économie, gestion des entreprises.
Certifications
- Community Manager Training CertificateFormalis2020