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Fiona EredFE

Fiona Ered

Customer & Brand Experience | Hospitality | Luxury

€600/day
Clamart, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Fiona

A professional in customer experience and operational management, I have over 10 years of experience in demanding environments combining luxury, hospitality, retail, and project management.

My background has allowed me to support renowned brands and organizations such as Louis Vuitton, Accor, Disneyland Paris, and AFALULA, through missions related to operational management, business development, team leadership, and customer experience optimization.

Today, I mainly focus on topics related to:
- Customer experience,
- Compliance with quality standards in demanding/luxury/premium environments,
- Operational management,
- Business development,
- Brand visibility,
- Customer experience,
- Clienteling and loyalty,
- Coordination of projects and teams,
- Communication and field animation.

Recognized for my rigor and attention to detail, my strong sense of service, and my field vision, I enjoy creating fluid, impactful, engaging experiences that bring value to both customers and teams.

I would be delighted to discuss a future project with you.
Looking forward to meeting you.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Clamart (up to 10km), Paris (up to 10km)

Experience

  • Louis Vuitton
    Assistant Manager
    LUXURY GOODS
    April 2026 - Today (2 months)
    Paris, France
    Montaigne Paris Store.

    Support for business objectives and the radiance of the High-end category.
    Team development and leadership.
    Operational management of the floor (flow management, 360 store view, and maintaining an excellent customer experience).
    Development of team engagement through communication, animation, and field support actions.
    Coaching advisors on product projection, clienteling, and business opportunities related to the category.
    Business Development Operational Management Project Management Communication Strategy Team Management
  • Louis Vuitton
    Assistant Manager in Development
    LUXURY GOODS
    July 2024 - March 2026 (1 year and 8 months)
    Paris, France
    Galeries Lafayette Store, Paris

    • Excellent welcome and service in a highly demanding retail environment.
    • Active contribution to revenue growth, with a strong focus on High-End sales.
    • Development, loyalty, and management of local and international clientele (long-term clienteling).
    • Organization and management of private sales and events for VIC, VVIC & Prestige clients.
    • Handling customer disputes with a high level of expectation and satisfaction.

    Leadership & Cross-functional Responsibilities:
    • Care Service, Clienteling & High-End Category Referent.
    • Management's representative: field feedback, team leadership, coordination, and internal communication.
    • Floor management, 360 store view, and visitor flow management.
    • Training and mentoring new advisors.
    • Contribution to improving clienteling practices and in-store customer experience.
    Customer Experience Coaching Retail Team Management Business Development
  • Agence française pour le développement d'AlUla
    Tourism Project Manager
    TRAVEL AND TOURISM
    September 2020 - February 2022 (1 year and 5 months)
    Paris, France
    Project Manager - Tourism & Hospitality Division. Management of AlUla's promotion operations in France (Social Media, PR activities, Trade):
    • Management and monitoring of the promotion action plan and supervision of the Interface Tourism contract (communication agency, social media, public relations, and marketing).
    • Management of promotional events (PR dinners, Trade and influencer events, public exhibitions, private Trade & PR exhibitions, showrooms…).
    • Management and monitoring of Trade promotion operations (webinars, training sessions, e-newsletters, workshops, fam trips…).
    • Management and monitoring of PR promotion operations (media releases, press articles, media partnerships, events, press trips…).
    • Management and monitoring of Social Media promotion operations (CANAL +, Invibes digital campaigns, influencers…)
    • Contribution to projects within AFALULA agency's Tourism and Hospitality division.
    Business Tourism International Marketing Project Management Release Management KPI Monitoring

Recommendations

AR
FU
Antoine Rivasseau and 1 other person have recommended Fiona

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Education

  • Executive Master Marketing & Communication, Marketing and Communication
    VISIPLUS academy
    2023
    Executive Master Marketing & Communication, Marketing et communication
  • Master of Business
    EFHT Ecole de Tourisme et d'Accueil
    2020
    MBA Tourisme, Manager des Affaires Internationales

Certifications

  • Operational Activity Manager
    Visiplus Academy
    Web Marketing Strategy Brand Content Community Management Communication Strategy Digital Communication Content Marketing Team Management Social Media Marketing
  • International Business Manager
    CESCI (International Business Higher Education Center)
    2020
    Tourism International Project Management Business Tourism Project Management International Trade Communication Strategy Team Management Management Marketing Strategy Intercultural Management

Skill set

Categories

  • Other