Fernando N.

Throughout my years working on multiple projects and for a wide variety of clients, I have developed various skills focused on three main areas: analytics, strategy, and media. Having had the opportunity to be in contact with the digital realm for years has provided me with a precise vision in a complex and ever-expanding ecosystem. Therefore, in my profile, you won't find someone who limits themselves, but rather someone who will go the extra mile based on your business objectives or project goals, in order to maximize results.

Among my skills, I highlight:

- Data analysis and visualization using various tools (Looker, Power BI, Qlik, Python, among others).

- Development and implementation of web and app measurement plans. (GTM, Adobe, Matomo)

- Development, implementation, and analysis of 360 media strategies. (Search, DV 360, Criteo, Amazon DSP, extensive knowledge of new media like Twitch and its advertising models, Social, Mailing, among others).

- High knowledge in e-commerce, marketplaces, and sales boosting. Strong expertise in the entire Amazon ecosystem and deep knowledge of how to implement a good strategy not only on the marketplace but at every available touchpoint through the US giant. Similarly, at the e-commerce level.

- Business understanding and alignment with the project.

These are some of the skills that define me, but the main one is my adaptability to each project. In my case, you won't get a 'yes' to everything; I will also provide the appropriate recommendations with the objective of favoring execution and results.

I hope we can work together soon.

Best regards!