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Ferdinand WerthweinFW

Ferdinand Werthwein

UX/UI Designer & Design Sprint Moderator

€960/day
Karlsruhe, DE
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Ferdinand

Hi! My name is Ferdinand and I've been freelancing under the pseudonym Superflink since 2018.
With senior-level UX/UI design and Google Ventures-style Design Sprint workshops, I support teams in the conception and design of products, services, apps, websites, and software applications.

/// WHAT I CAN DO FOR YOU
- Conception and design of web apps, native apps, websites, and software applications
- Identifying detailed customer requirements through Design Thinking methods
- With my additional specialization in conducting Google Ventures-style Design Sprints, I can help your startup or company achieve a perfect project launch in just a few days or help you solve complex challenges in the shortest possible time.


/// REFERENCES & EXPERIENCE
I have worked on projects for Microsoft, Zalando, EDEKA, Netze BW, SMIGHT, ZF Friedrichshafen, MAN, SWR, Foodly, Enscape, Chaos, United Signals, Keeunit, and kymo, among others. I have worked in an incredibly diverse range of industries: AI (image recognition and product text generation), Finance, Real Estate, Automotive, Energy & Infrastructure, Food Delivery, Compliance, and more.

Therefore, I know both how to quickly integrate into a small team and what it means to find one's role in large, agile software projects and to communicate and anchor Design Thinking methods within the team.

Furthermore, I have also had the pleasure of coaching various startup teams, passing on my knowledge of lean startup methods and customer-centric product development.

/// CONTACT
I am already looking forward to an initial exchange with you and am excited to see how and in what way I can support you. You can find more information about Design Sprints, as well as my portfolio in the UX/UI area, at superflink.io. For the most current references, please feel free to contact me at any time.
  • German

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Karlsruhe (up to 30km)

Experience

  • Superflink Design
    Freelance UX/UI Designer & Design Sprint Master
    DIGITAL AND IT
    March 2018 - Today (8 years and 3 months)
    Karlsruhe, Germany
    Independent work as a UX/UI Designer and Design Sprint Master in various industries, team constellations, company sizes, development phases, and technologies:

    • Multinational website for a 3D architectural visualization software | Worldwide 500,000+ MAU (Monthly Active Users) | Lead of the website redesign, conception & UX/UI design, project management, design team lead
    • AI-based product text generation and algorithm-based text optimization | Based on GPT-2, Languagetool, and custom algorithms | Lead Design Sprint, development of the product idea, conception & UX/UI design
    • AI-based image recognition in logistics | Lead Design Sprint | Commissioned by a medium-sized GmbH for one of Germany's largest retail chains
    • AI-based image recognition for driver fatigue detection | Lead Design Sprint | Automotive industry, corporation
    • Mentoring & training of 7 startup teams at a multi-day product development hackathon | Automotive industry, corporation
    • Various internal company software tools for numerous user groups | Several years of collaboration with a 20-person Agile team, Scrum process, UX/UI design, including supporting employees in their daily work, workshops to gather user needs, conception and UX/UI design of the user interfaces
    • Dynamic meal kit with supermarket ingredients & weekly shopping | Support of a startup team from the initial idea to the app launch + product iteration over approx. 2 years
    • Matchmaking platform for commercial real estate financing | Conception & UX/UI design (interviews, website & web application designs)
    • Learning Management System (LMS) Progressive Web App (Web, iOS, Android) | App redesign, conception & UX/UI design of numerous further features | Medium-sized company
    • WYSIWYG (What You See Is What You Get) editor for creating dynamic contract processes in the finance industry | Conception & UX/UI design
  • Optisure GmbH
    User Experience Designer & User Interface Designer
    BANKING AND INSURANCE
    June 2017 - February 2018 (9 months)
    Karlsruhe, Germany
    Together with my colleagues at the web agency NinjaConcept, I moved to the Insurtech startup Optisure. We shared one of the most beautiful offices in Karlsruhe in the Alten Malzwerk.
    At Optisure, I was involved in the following areas:
    • Conception & design of the web portal
    • Prototyping & user testing; Brand development
    • Coordination of other external design work
    • Conducting workshops, retrospectives & productivity meetings
    • Project management
    • Process design
    • QM
  • NinjaConcept GmbH
    User Experience Designer & User Interface Designer
    DIGITAL AND IT
    September 2016 - May 2017 (9 months)
    Karlsruhe, Germany
    • Conception and design (User Interface Design) of digital media, especially apps (native for iOS and Android), web applications, and websites. including for SWR2 and Audi
    • Conducting Design Sprint workshops, based on the Design Sprint concept by GV (Google Ventures).
    • Conception and design of style guides and print media.

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Education

  • Bachelor of Arts, BWL / Bank
    Duale Hochschule Karlsruhe
    2009
  • Bachelor of Science, Medien und Informationswesen
    HS Offenburg
    2013

Certifications

  • Certified Design Sprint 2.0 Master - Moderation & Facilitation
    AJ&Smart, Berlin
    2018

Skill set (37)

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