About Felix
Spanish
Native or bilingual
Experience
- ShoppingDigitales.comFounder | Consulting and eCommerce StrategiesCONSULTING AND AUDITSApril 2023 - Today (3 years and 3 months)Murcia, SpainFounder at Shopping Digitales | Transforming Ecommerces into Profitable BusinessesAt Shopping Digitales, we are 100% involved in every project. We believe that every eCommerce is unique, and our mission is to help you build a solid digital ecosystem where all pieces work together to achieve your business objectives.Our values focus on:- Total Commitment: We treat your business as if it were our own, analyzing your challenges and designing personalized strategies.- Real Results: We focus on sustainable sales, organic growth, and measurable ROI.- Constant Innovation: We adapt the latest technologies and trends to keep your eCommerce at the forefront.- Transparency and Collaboration: We keep you informed every step of the way and work as strategic partners.What we do:We design eCommerce strategies to connect your brand with your ideal customers.We optimize campaigns on Google Ads, Meta Ads, and other channels, ensuring maximum performance.We improve your digital ecosystem with SEO, CRO analysis, and constant optimization.With over 20 years of experience and having personally worked at companies like PcComponentes and Hero España, we offer practical and innovative solutions that generate results. Our goal is to boost your eCommerce, helping you overcome challenges and achieve sustainable success.📩 Let's talk about how we can transform your online business.
- MarvimundoDigital Marketing Manager & eCommerceE-COMMERCEJanuary 2022 - March 2023 (1 year and 3 months)Murcia, Spain-Design and strategy of the digital ecosystem.-Development and management of the digital communication plan.-Management of the strategic sales plan for Marvimundo's online store.-Direction of the company's eCommerce strategy.-Selection and control of KPIs.-Coordination with the digital marketing team for online advertising campaigns, Google Ads, Social Ads, SEO, and the relational plan.-Coordination and management of the annual budget.-Coordination of digital campaigns with contracted agencies.-Hiring and management of agencies providing digital solutions.-Data analysis, Dashboards, and report preparation.
- Hero EspañaDigital Marketing Manager & eCommerceE-COMMERCEMarch 2019 - December 2021 (2 years and 9 months)Murcia, Spain- Design and direction of the brand's and its products' online marketing strategies.- Coordination with the digital marketing team for online advertising campaigns, Google Ads, and Social Ads.- Coordination and management of the annual digital marketing budget.- Coordination of digital campaigns with contracted agencies.- Management of eCommerce actions with e-retailers like Amazon.- Planning and control of the company's internet communication actions.- Data analysis and report preparation, reporting directly to the company's marketing management.
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Education
- Digital Advertising TrainerEuropean Business Factory (EBF Business School)2009Formador publicidad digital