Freelancer profile translated to English.
Back to original languageAbout Federico
AI, automation, dashboards, growth, and web apps for businesses and freelancers. I help optimize processes, reduce costs, and scale businesses with technology, strategy, and execution. I develop business plans, control systems, no-code automations, websites, functional apps, and visual assets for marketing. I bring real-world experience in operations, e-commerce, B2B sales, and team management.
Spanish
Native or bilingual
English
Conversational
Can work on-site
Valencia (up to 50km)
Experience
- Impórtalo FácilE-commerce ManagerE-COMMERCEFebruary 2013 - December 2016 (3 years and 10 months)Santiago, Santiago Metropolitan Region, ChileManaged the integral e-commerce operation by importing and distributing technology from Asia and the USA.• Achieved MercadoLíder Platinum on Mercado Libre; multichannel expansion with presence on Linio.• Developed a digital community of +40,000 followers with a solid base of recurring customers.• Negotiated directly with suppliers in China and the USA, managing the complete import and logistics cycle.• Executed digital marketing campaigns optimizing reach, traffic, and conversion.
- MotofácilOperations ManagerLOGISTICS AND SUPPLY CHAINMarch 2017 - January 2024 (6 years and 10 months)Santiago, Santiago Metropolitan Region, ChileLed the operational, commercial, and technological management of the company, coordinating operations for Farmacias Cruz Verde, WOM, and Rayo Chile.• Managed teams of up to 100 people, establishing a culture of performance, control, and collaboration.• Built a network of associated companies to scale operational capacity according to client demand.• Evolved the operation from services for SMEs to large-scale corporate clients.• Drove national expansion during the pandemic, responding to a tenfold increase in demand without service interruptions.• Led the development of an integrated management application (Tookan), coordinating a multidisciplinary team (operations + technology).
- Laboratorios POEN —Key Account ExecutivePHARMACEUTICALS INDUSTRYNovember 2010 - February 2013 (2 years and 3 months)VenezuelaManagement of ophthalmology and anti-infective line (antibiotics, ocular lubricants, artificial tears).• Developed commercial relationships with pharmacies, drugstores, and specialist physicians.• Prepared executive reports with KPI tracking and market share analysis.• Organized health events and promotional activities coordinating promoter teams.Period dedicated to strengthening English language skills and international cultural immersion.
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Education
- Bachelor of Corporate CommunicationsUniversidad Santa María2005Licenciado