You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Fati Olano IbarraFO

Fati Olano Ibarra

Social Media, Influencer MKT & UGC creator

€160/day
Barcelona, ES
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Fati

I am Fati 🙋‍♀️, an expert in communication, Influencer Marketing, Social Media, and UGC, with many years of experience helping brands communicate with authenticity, strategy, and creativity. My work combines analysis, storytelling, and content production, so that each project truly connects with its audience and has an impact.

I have worked on various comprehensive projects including:

〰 Social media profile management: organic and paid content creation, community management, responding to questions and comments, analyzing customer feedback to turn it into relevant content.
〰 Content and Social Media Strategy: calendar planning, competitor analysis, and definition of content pillars.
〰 UGC and multimedia content creation: scripts, content proposals, benchmarking, recording and editing videos for social media and web, creative and strategic briefs.
〰 Digital content and marketing: newsletters, blog posts, social media publications, and Canva design (posters, covers, graphic elements).
〰 Campaign and communication management: briefings, copies, strategy analysis, event support, and creative coordination.
〰 Brand re-branding: definition of fonts, colors, messages, and visual identity.

I am passionate about bringing creativity and purpose to every project, exploring new ideas and innovative formats, always with a focus on objectives and the audience 📲. I work closely with brands to create content that inspires, connects, and generates real results.

📍 Based in Spain, with experience working remotely with teams and brands worldwide.
💌 Let's talk about your project:
  • Spanish

    Native or bilingual

  • English

    Fluent

  • Catalan

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Skyscanner
    Influencer Marketing, Social Media & Community Specialist (LATAM & Spain)
    AVIATION AND AEROSPACE
    December 2025 - Today (8 months)
    💙 Comprehensive management of the affiliate and partnership program with creators in Spain and LATAM
    💙 Direct contact with affiliates and creators: onboarding and relationship management
    💙 Review and validation of topics, creative proposals, and content before publication
    💙 Collection, analysis, and reporting of metrics (views, engagement, etc.)
    💙 Identification of new growth opportunities and new talent profiles
    💙 Creation of travel content for Spain and LATAM, aligned with brand strategy and performance objectives
    💙 Coordination of the Jan Peak 2026 campaign (November and December 2025 / January 2026), sourcing and managing talent in both markets (ES and LATAM), reviewing briefs and content, and campaign reporting.
    Influencer Marketing Communication Project Management Content Marketing Content Creation and Writing
  • Freelance
    Freelance Social Media & UGC creator
    January 2024 - Today (2 years and 7 months)
    • Development of scripts and creative proposals for UGC campaigns.
    • Creation of organic content and paid ads.
    • Video editing and post-production (TikTok, Instagram, web).
    • Social media account management: planning and scheduling, community management, Canva design, monthly content creation.
    • Visual design and storytelling adapted to each platform.
    UGC Social Media Community Management Content Creation and Writing Video Editing
  • Neu de Cotó
    Social Media & Marketing
    January 2025 - March 2025 (2 months)
    • Brand re-branding
    • Content strategy on Social Media & Influencer Mkt
    • Content creation on the web & Social Media
    • Market & competitor analysis

Recommendations

Be the first to recommend Fati

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Digital Marketing + Entrepreneurship MBA
    The Power MBA
    2022
    Digital Marketing, Social Media, etc
  • Social Media Marketing Certification Course
    HubSpot Academy
    Social Media Marketing Certification Course

Skill set

Categories