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Fatine AmakraneFA

Fatine Amakrane

Growth Marketer | Acquisition & CRM

€350/day
Paris, FR
3-7 years
Digital Acquisition Strategy
Email Marketing
Marketing Automation
Data Analysis
Growth Marketing

Average response time: 1 hour

Freelancer profile translated to English.
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About Fatine

Passionate about digital marketing, I help companies implement high-performing acquisition and CRM strategies.

With experience at Toyota France and Contexte, I managed email marketing, marketing automation, and multi-channel acquisition campaigns, while monitoring performance (KPIs, reporting, optimization).

I focus on automating customer journeys, database segmentation, qualified lead generation, and conversion.

Objective: Boost your marketing performance with concrete, measurable actions tailored to your needs.

  • French

    Native or bilingual

  • Arabic

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • Contexte
    Growth Hacker
    March 2025 - Today (1 year and 3 months)
    Paris, France
    Implementation and optimization of multi-channel acquisition strategies (SEO, SEA, email, etc.)
    Testing and improvement of conversion levers on the website and digital platforms
    Prospecting and lead generation for the sales team
    Performance analysis, KPI monitoring, and regular reporting
    Execution of A/B tests and optimization recommendations
    Active industry watch and proposal of new growth ideas
    Multi-channel Campaigns Lead Generation Email Marketing Prospecting and Segmentation Growth Hacking
  • Toyota France
    Acquisition Manager
    October 2022 - August 2024 (1 year and 10 months)
    92420 Vaucresson, France
    Management of online acquisition campaigns (affiliate, display, SMO, comparison sites) in line with commercial offers
    Brief writing, creative coordination, tracking, and performance analysis
    Management of multi-channel PRM and CRM campaigns (email, SMS, print): from conception to reporting
    Implementation of automated emails (product launches, offers, online bookings)
    Competitive intelligence and monitoring of innovations in digital acquisition
    Email Marketing Marketing Automation CRM Performance Analysis
  • ITFACTO Paris
    Marketing Project Manager
    September 2021 - March 2022 (6 months)
    Paris, France
    Contribution to the design and deployment of multi-channel B2B marketing campaigns
    Creation, cleaning, and management of databases for precise targeting
    Writing engaging content and managing sponsored campaigns on LinkedIn & Twitter
    Design of emails tailored to customer needs
    Development of reports and dashboards for campaign performance analysis
    Multi-channel Campaigns Growth Marketing

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Education

  • Master in Digital Marketing
    Montpellier Business School
    2024
    Master marketing digital
  • Preparatory Classes for Business Schools
    CPGE Moulay Ismail Meknès
    2020
    Classes préparatoires aux Grandes Ecoles de Commerce

Skill set

CRM
A/B Testing
Multi-channel Campaigns
Lead Generation
Customer Nurturing

Categories