Fatima Lachaal

It all started when I decided to change my path in exact sciences and join a business school to finally specialize in a field I really enjoyed: marketing!

With 7 years of experience in social media management in a communication agency and then with clients, I have developed a good command of the digital marketing ecosystem and I am ready to help you launch or develop your brand's positioning on social media; I am mainly involved in the following tasks:

Social media strategy:

- Digital audit and situation analysis to better prepare content.

- Implementation and development of the appropriate social media strategy.

- Management and monitoring of advertising campaigns.

- Development and management of partnerships with influencers

Community management:

- Daily creation of content in line with the brand's DNA, news, and communities

- Monitoring and handling of online conversations. Interaction with communities (moderation)

- Initiating, organizing, and covering IRL events and contests.

Copywriting,

- Brand content: copy (social networks), articles (blog, website)

- Storytelling: brand universe, brand life story...

- Writing product descriptions

- Design and monitoring of Emailing campaigns (newsletters)

Trilingual, creative, and smiling! I am passionate about the world of digital marketing and ready to share this passion with you.

Feel free to contact me ;)