About Fatima
French
Native or bilingual
English
Fluent
Experience
- FreelanceDigital Marketing & Communication ConsultantCONSULTING AND AUDITSApril 2017 - Today (9 years and 2 months)Paris, France💭 BRAND AND COMMUNICATION STRATEGY CONSULTING> Design, implementation, and monitoring of marketing and communication actions> Management of inbound marketing content creation strategy (texts, articles, videos, infographics, visuals)> Creation and management of advertising campaigns> CRM Management> Development of acquisition marketing strategy> Development of Influencer Marketing strategy> Performance tracking, reporting, and ROI analysis> Competitive intelligence / Benchmarking✔️ DELIVERABLES- Brand Analysis- Market Study- Strategic Action Plan- Communication Plan- Media Plan- Content (texts, articles, videos, infographics, visuals, email templates )
- HAVAS MEDIA FRANCEMulti-channel ConsultantDIGITAL AND ITJanuary 2019 - January 2020 (1 year)Puteaux, France
- Market analysis and brand diagnosis
- Media, technological, competitive, and advertising monitoring + design of study files and recommendations
- Monitoring of financial management of the client portfolio
- Participation in the development of the annual multi-channel strategy
Sector: food industry / Health care - WeboramaCommunication ManagerDIGITAL AND ITMarch 2018 - August 2018 (6 months)Paris, France
- Redesign of the company's visual identity and communication tools
- Management of websites and official platforms
- Community management
- CRM Management
- Creation and updating of press kits
- Creation of commercial and marketing presentations
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Education
- Bachelor's degree International MarketingEnaco2017
- Master's degree Expert in Digital StrategiesDigital Campus Paris2018
Certifications
- Agile Project ManagementAPM International2019
- Opquast CertificationOpquast2019