About Fatima
English
Native or bilingual
French
Native or bilingual
Experience
- AKQA - ParisUX designerDIGITAL AND ITMay 2022 - Today (4 years and 1 month)Paris, France
- Copper & Vine Studio, Co
On Malt
Product designerHEALTH AND WELLNESSApril 2021 - May 2021 (2 months)Washington, United States - L'Oréal SA - L'Oréal FranceUX UI designerFASHION AND COSMETICSJanuary 2021 - January 2021Beyrouth, LebanonMission: How to address the needs of digital consumers and bring back L’Oréal at the top of innovative beauty brands? After a profound analysis of the trends in the digital beauty sector, create an MVP. This new product is not attached to one specific brand.10 days - stakeholder interview, market research, user interviews, SME interviews, affinity diagram, persona, user journey,competitive analysis, ideation workshop, features prioritization and organization, lo&mid-fi prototype, usability testings4 days - moodboard, style tile, hi-fi, desirability testing, prototype
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Education
- Marketing and International BusinessESCE Paris2011
- UX UI designer, design thinkingIronhack2021- User-centered design, UX research, information architecture, wireframing, prototyping - Design Thinking methodology, Agile framework - Usability testing, website redesign - Atomic design, visual design, UI design Technologies: Figma, Sketch, Marvel, HTML, CSS