Farah Lafdi

Responsible for communication for the group, Switzerland, France, Belgium, and Luxembourg.

Creation of various corporate materials, website creation, CRM, social media, implementation of tools.

Goldbach Media specializes in the marketing of electronic media: TV, Video, and DOOH. The range of services it offers includes media planning, sales, booking, implementation, and control activities for TV channels 3+, 4+, 5+, 6ter, C8, Cartoon Network, Comedy Central, DMAX, Eurosport, kabel eins, M6, MTV, n-tv, N24, Nickelodeon, ProSieben, ProSieben MAXX, Puls 8, RTL, RTL9, RTL II, RTL NITRO, SAT.1, SAT.1 Gold, sixx, SPORT1, SUPER RTL, Teleclub Sport, tele regio combi, TLC, TV24, TV25, TVM3, VIVA CH, VOX, W9, Regional-TV, as well as TV channel platforms via Teleboy, Wilmaa, and Zattoo. Additionally, Goldbach Media exclusively markets Coop's and Coop Pronto's Instore Radio. With digital advertising spaces located in points of sale and high-traffic areas, as well as in leisure locations, Goldbach Media is among the most recognized providers in the digital out-of-home sector. Its DOOH network includes Amscreen BP, Amscreen Socar, APERTO, CanalPoste, Media Markt lnstore TV, MelTV (melectronics), Migrol/Shell, migrolino, MovingAds, Tamoil, TPG, Valora (k kiosk, avec., and Press & Books). As an Account Manager, my main tasks are:

• Client portfolio consulting and follow-up

• Follow-up for Goldbach Media Crossmedia products

• Budget responsibility

• Achievement of qualitative and quantitative objectives set, using all available means for the entire product portfolio

• Acquisition of new clients within the assigned sector and portfolio

• Client data tracking in the CRM system

• Participation in client and industry events to ensure client follow-up

• Development of individual offers for clients and agencies

• Responsibility for assigned media agencies