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Farah Zidane AlilecheFZ

Farah Zidane Alileche

Visual merchandiser / Retail designer

€550/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Farah

Graduated in Decoration and Merchandising for 8 years, I have worked for major retail groups such as Adidas, Uniqlo, Ikea, Ralph Lauren, as well as for small independent Parisian boutiques on a freelance basis.

I enjoy staging, creating an atmosphere around products, telling a story, from idea research to installation, including 2D and then 3D design, and the fabrication of decor elements).

My expertise applies to both textiles and static products (beauty, food products, interior design, etc.).
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Paris (up to 20km)

Experience

  • Ralph Lauren
    Visual merchandiser
    LUXURY GOODS
    October 2017 - June 2018 (8 months)
    Paris, France
    Provide support to visual merchandising teams and sales advisors: Ensure the visual appearance and staging of the Parisian flagship store and guarantee an impeccable standard by paying attention to the smallest details.
  • Adidas France
    Visual merchandiser - Retail designer
    SPORTS
    October 2022 - Today (3 years and 8 months)
    Plaisir, France
    Implementation of new collections
    Window display installation
    Store seasonality (mannequins, product focus..)
    Team management
    Stock management
    Fashion Visual identity visual merchandising Trend analysis
  • IKEA
    Visual merchandiser / retail designer
    RETAIL (LARGE RETAILERS)
    October 2020 - September 2022 (1 year and 11 months)
    Paris, France
    Staging and installation of new collections
    Creation of 3D concepts on Sketchup and Revit
    Daily staging maintenance
    Creation and fabrication of decor elements
    Implementation of the customer journey (hot spots, product discovery throughout the journey)
    Bringing seasonality to the aisles
    3D modeling retail design Leadership Trend analysis

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Education

  • Decorator Merchandiser
    La Fabrique
    2017
    Scénographie vitrines et produits Marketing Identité visuelle de marque Photographie Modélisation 3D Informatique Design d'espace / Architecture E-commerce Histoire de l'art et de la mode Analyse des tendances
  • Administrative and commercial management
    University of Versailles Saint-Quentin
    2013
    Gestion des entreprises Communication Comptabilité Administration du personnel Economie Marketing Anglais des affaires

Skill set

Categories

  • Other