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Fanny WaterlotFW

Fanny Waterlot

Communication Consulting

€300/day
Montpellier, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Fanny

After 7 years of experience as a marketing and communication manager in companies of different sizes and backgrounds, I now wish to focus on supporting VSEs and SMEs. These are the companies that create the French economic fabric, and many of them deserve to be better known.

Do you want to increase your company's visibility? Do you want to communicate about your products and services, but don't know where to start? Do you want to outsource the management of your marketing and communication activities? I offer you personalized support to define together your positioning, your brand image, and your 360° communication strategy.

I am attentive to your needs, but above all, I seek to understand the needs of YOUR clients. Placing your ideal client at the heart of the strategy is, for me, the best way to create a brand universe that will make you talked about!

Together, we can work on:
- Your brand identity: name / logo and graphic charter / values / positioning
- Your marketing strategy: sales channels / pricing strategy / marketing actions
- Your communication strategy: definition of targets and message / definition of tools and
materials / content creation / Press relations / Events / Social media management

Supporting you, advising you, and training you and your employees is, above all, giving you the means to develop and achieve your growth objectives.

This is what makes me tick!
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Montpellier (up to 50km), Montpellier (up to 10km)

Experience

  • Honua Communication
    Founder
    CONSULTING AND AUDITS
    January 2020 - Today (6 years and 5 months)
    Montpellier, France
    As a communication strategy consultant, I support entrepreneurs, VSEs, and SMEs in their development.

    By listening to the needs and expectations of their end clients, I help companies build their brand identity, their marketing and communication strategy, as well as their action plan.
    Communication Strategy Web Marketing Strategy Positioning Strategy Audit Visual Identity Event Management Web Content Writing Graphic Design Blog SEO Social Media Wordpress
  • ELA Innovation
    Communication & Marketing Manager
    INTERNET OF THINGS (IOT)
    October 2018 - Today (7 years and 8 months)
    Montpellier, France
    - Marketing & Communication Strategy
    - Website Management
    - Company Blog Management (SEO article writing)
    - Social Media Management
    - Event Management (B2B Trade Shows)
    - Email Campaign Management
    - HR Management (communication interns & trainees)
    Communication Strategy Web Marketing Strategy Community Management Digital Communication Visual Communication 360° Communication Event Management Web Content Writing SEO Writing Human Resources
  • CGI
    Communication & Marketing Manager
    DIGITAL AND IT
    October 2016 - September 2018 (1 year and 11 months)
    Montpellier, France
    Client Relations Management:
    - Creation of client visit processes
    - Logistics organization for visits and coordination of speakers
    - Creation of agendas and presentation materials for commercial offers

    Event Project Management:
    - Organization: open house days, afterworks, conferences, etc.
    - Participation in professional events: Digiworld Week, Sunny Tech, etc.
    - Budget and schedule management

    Community Management:
    - Animation of the (internal) community of communication correspondents and Happiness Managers

    Design / Writing:
    - Participation in the development of commercial offer messaging
    - Writing technical documents (brochures, powerpoints, tender responses, etc.)
    - Writing articles for the web (intranet site, internal application CGI News)

    Graphic Design:
    - Print (brochures, roll-ups, posters, logos, welcome booklets, paper newsletters, etc.)
    - Web (email banners, email templates, social media visuals, etc.)
    Event Management Project Management Visual Communication Print Communication Internal Communication Web Content Writing Adobe Photoshop Adobe Illustrator Adobe InDesign

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Education

  • BTS Communication
    IFC Saint-Etienne
    2015
    - Stratégie de communication - Gestion de projets de communication - Gestion de la relation client - Stratégie commerciale : prospection
  • Bachelor Communication Manager
    SUP' DE COM' Lyon
    2016
    - Création d'une agence de communication gestion de projets clients - Création d'entreprise (Analyse de marché, business plan, stratégie marketing et communication) - Rédaction d'un mémoire professionnel sur la mise en place d'une stratégie de communication interne éco-responsable

Skill set

Categories