About Fanny
- Global & Social Media Strategy: positioning, brand platform, editorial and graphic guidelines
- Multichannel Action Plans: social media, websites, print, point-of-sale communication, direct marketing
- Operational Implementation: project management, content creation, community management
- Social Media & Community Management: managing and moderating social media (supermarkets in the Lille region, B2B LinkedIn...)
- Websites & E-commerce: strategic and creative recommendations, project management for creation and development, content writing, launch plan
- Internal & External Communication: editorial guidelines, managing in-company screens, designing print materials, creating digital content
French
Native or bilingual
English
Conversational
Experience
- Kieken Immobilier ConstructionHead of CommunicationREAL ESTATEMay 2024 - Today (2 years and 3 months)Lille, France• Managed KIC's overall communication strategy (internal & external)• Created editorial and visual content (print materials, articles, social media posts, trade shows)• Coordinated projects with various departments (Sales, Management, Programs, Works...) and external service providers (SEO, Ad Campaigns)
- FISA FILTRATIONCommunication OfficerENVIRONMENTALOctober 2024 - July 2025 (9 months)Armentières, France– Structured internal communication: Managed break room screens, defined editorial and graphic guidelines, drafted messages to be disseminated.– Revamped LinkedIn editorial and graphic guidelines– Created and wrote content– Implemented simple and effective tools– Raised awareness and trained sales teams (communication best practices and tools, in service of sales)– Transferred skills for in-house mission management
- KRBOAccount DirectorDIGITAL AND ITSeptember 2014 - March 2017 (2 years and 6 months)Lille, France• Managed and developed a client portfolio generating over €450K in annual Gross Margin,• Wrote and implemented off and online Action Plans,• Managed and moderated social media,• Created and managed schedules and budgets.⇢ Recurring clients: Perle du Nord, Leroux, Pomuni, Ville2, Mr.Bricolage, Pigier, BNP Paribas Personal Finance...
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Education
- Master 1 in Communication(EFAP2005Master 1 en communication