About Fanny
Art director, brand designer, and multi-disciplinary creative specialized in content creation and branding.
For 6 years, I have shaped an e-commerce fashion eyewear brand from A to Z as the in-house art & creative director.
With this solid background, I am ready for new projects: logo, newsletter, social media content, presentation, guidelines, printing assets... you name it! Organized and efficient, versatile and detail-oriented, I have a strong passion for shapes, colors, and typography.
Based in Amsterdam, I am working for international clients.
Wherever you are, let's work together!
French
Native or bilingual
English
Fluent
Can work on-site
Amsterdam (up to 50km)
Experience
- FreelanceFreelance Art DirectorOctober 2021 - Today (4 years and 8 months)Amsterdam, Netherlands
- PoletteArt Creative DirectorMay 2016 - October 2021 (5 years and 5 months)Amsterdam, NetherlandsArt & creative director at polette eyewear. Direction of the brand image and management of the art team (graphic designer, creative producer, UX/UI designer).- Direction, creation and supervision of photoshootings and campaigns (6 per month)- Determine graphic charts offline and online- Approval and creation of all content produced- Managing creative freelancers (photographers, video makers, fashion advisor, graphic designers, motion designers...)- Lead gaphic designer- Creation of all content for social networks and communication- Supervision of the creative team (photography, design products, showrooms, communication, products, UX/UI designer...)- Design and UX/UI of the website and mobile app- Social media planning and project management- Follow of performances of team members, hiring and training new members- Managing stricts budgets- Creation of the eyewear collections (optical, sunglasses and accessories)
- PoletteGraphic designer & Art DirectorOctober 2015 - May 2016 (7 months)Amsterdam, Netherlands- Handle the artistic direction- Hiring and management of the graphic designer, product designer, interior designer- Creating all communication content (newsletters, social media content, press releases...)- Design & content creation for the website (UX/UI)- Interior: showrooms design and popup store, merchandising, communication/ signage creation, design and creation of furnitures, follow up of construction site...- Determine graphic charts offline and online- Product: design of glasses (optical and sunglasses), and accessories, from drawings to follow up with factories production, trends researches and collaborations.- Photography editing: retouch of all e-commerce model photos, and photography content for social media
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Education
- DSAA (Superior Diploma in Applied Arts) Creator-conceptor, Graphic designLa Martinière Diderot (Ecole de design, Lyon)2013DSAA (Superior Diploma in Applied Arts) Creator-conceptor, Graphic design
- BTS, Visual communication (graphic design, publishing, advertising)Léonard de Vinci2012BTS, Visual communication (graphic design, publishing, advertising)