Freelancer profile translated to English.
Back to original languageAbout Fannie
Social media consultant with over 10 years of experience, I help you make your brand or project shine by creating creative content and impactful strategies:
Social media management
- Audit of your social presence
- Social media strategy: platforms, formats, themes
- Social media project management
- Creative team coordination
- Community management on a temporary or ongoing basis
- Analysis of your performance
Copywriting
- Creation of editorial line and tone of voice
- Conception and writing of creative ideas
- Writing your social media posts: organic and ads
- Optimization of your existing texts: proofreading, correction
Some clients: BMW and MINI, Société Générale, Deezer, Cofidis Retail, Fondation Michelin, Fondation Transdev, Fondation SNCF, ekWateur... Around 50 projects completed.
Through agencies: Media.Monks, MNSTR, Buzzman, Aressy, Limite, Nouvelle Cour, Lieu Commun, Playgrnd, Pixelis, You.Matter.
I have embodied different brands and given them a voice on social networks: from AXE Angels with the Buzzman agency to Père Fouras for France Télévisions. A chameleon of writing, I can adapt to the tone and DNA of each project.
I have mainly carried out long-term assignments but I am open to any one-off project, on-site in Marseille or remotely!
English
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- FreelanceSocial Media Creative & Content StrategistMarch 2012 - Today (14 years and 3 months)What I offer:Strategic Development:Definition of editorial pillars and social media strategyRecommendation of formats, platforms, posting frequency, copywriting tone of voiceAssistance in planning key momentsAudit, Performance Monitoring & Optimization:Analysis of organic & paid performanceRecommendations on what works / what needs to evolveImplementation of A/B tests on formatsTrends and Monitoring:Monitoring of new visual and narrative trendsBenchmarksAnalysis of emerging formats and adaptation to your project
- Fondations Michelin,SNCF et TransdevSocial Media Manager (B2B)CIVIC AND SOCIAL ORGANIZATIONSJanuary 2020 - September 2024 (4 years and 8 months)Strategic consulting, audit, and social media management for the 3 corporate foundations:- Monitoring of partner associations and the non-profit sector- Posting of foundation projects on Twitter, LinkedIn, Instagram- Strategy, creation, and launch of the Michelin Foundation's LinkedIn account- Strategy, creation, and launch of the Transdev Foundation's Instagram account- LinkedIn ghostwriting for the General Delegate of the Transdev Foundation- Performance analysis and content optimization recommendations
- FRACSocial media auditJanuary 2023 - February 2023 (1 month)Detailed analysis of the social presence of FRAC Centre Val de Loire with sharing of best practices and areas for improvement.
Reviews
Recommendations
DG
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Education
- Master in Creative Industries: Media, Web, ArtsUniversité Paris 82015Le Master Industries culturelles et créatives (ICCREA) se distingue nettement des formations existantes sur les industries culturelles, le management culturel, les politiques culturelles, le journalisme ou sur les arts dans la mesure où il met en perspective des types de médias et de supports différents, anciens et nouveaux, avec un accent particulier sur les médias numériques.
Certifications
- Writing for the WebLinkedin Learning2025
- Proofreading and Correcting TextsLinkedin Learning2025