Faith O.

I help Shopify eCommerce brands with large catalogs scale profitable revenue by fixing how products are discovered across Google Ads and Organic Search.

As co-founder of Strategically, I've worked with 300+ eCommerce brands to eliminate wasted ad spend, clean up underperforming catalogs, and build Google-first acquisition systems that scale.

If your store has hundreds or thousands of SKUs and growth has stalled, it's usually because:

- Products don't surface correctly in Google Shopping or Search

- Performance Max leaks spend without clear control

- Collections don't rank or convert

- Product data is inconsistent or poorly structured

That's exactly what I fix.

What I deliver

✅ Google Ads for eCommerce (Shopping, PMax & Search)

- Performance Max & Shopping campaign builds and rebuilds

- Feed-driven growth strategies

- Search + Shopping segmentation

- Query-level optimization & negative keyword systems

- Audience layering & creative signals

- Budget allocation, scaling & waste reduction

Typical outcomes

- 3-5x ROAS improvement on Shopping

- 40-70% lower CPA after account rebuilds

- Doubled revenue from Performance Max

- 20–50% wasted spend removed without reducing volume

✅ SEO & Product Data for Large Shopify Catalogs

- Technical & on-page Shopify SEO

- Collection architecture & keyword mapping

- Internal linking at scale

- Product data cleanup & attribute enrichment

- Variant structuring, taxonomy & templates

- SEO-aligned product & collection content frameworks

Real results

- 589% increase in daily organic clicks

- 50 → 3,250 daily clicks via collection optimization

- +78% revenue, +102% AOV, +33% conversion rate

Why brands work with me

- 10+ years in eCommerce performance marketing

- Deep experience with high-SKU, complex catalogs

- Google specialist (Ads + Organic no distractions)

📩 Message me and I'll review your Google Ads account or Shopify store and outline clear, actionable wins before you spend another dollar.