Fahel Berabez

Freelance Media Buyer, I support SMEs, e-commerce businesses, and agencies in managing and optimizing their paid acquisition campaigns.

🚀 Campaign Management: Meta Ads (Facebook Ads, Instagram Ads), Google Ads, TikTok Ads, LinkedIn Ads

🛠 Tracking & Web Analytics: Meta Pixel, CAPI (Conversions API), Google Tag Manager, GA4, server-side tracking

🔥 Comprehensive Audits of Meta Ads, Google Ads & TikTok Ads Accounts

📈 Custom Looker Studio Dashboards and Automated Reporting

📖 Meta Ads & Google Ads Training for Internal Teams

Sectors: e-commerce (fashion, beauty, lifestyle), restaurants, sports & fitness, online education, coaching, B2C services.

Performance-Oriented Approach: Controlled CPA, Scaled ROAS, Data-Driven Decisions.

Implementation of multi-channel B2B acquisition strategies and automated workflows to generate qualified leads at scale.

🎯 Main Missions:

✔ Multi-channel Cold Outreach (Email + LinkedIn + Phone) via Lemlist, Waalaxy, and La Growth Machine

✔ B2B Data Scraping and Extraction with PhantomBuster and Captain Data

✔ Database Enrichment (Emails & Phone Numbers) via Kaspr, Dropcontact, Hunter, and Lusha

✔ Lead Extraction and Qualification from LinkedIn Sales Navigator

✔ Design of Advanced Automation Scenarios (Cross-Channel Sequences, Triggers, Personalized Follow-ups)

✔ Setup of AI Calling Agents for Automatic Lead Qualification

✔ Configuration and Optimization of Sales Automation Tools

✔ Analysis and Optimization of Acquisition Flows (Response Rate, Conversion Rate, Lead Quality)

✔ A/B Testing on Sequences (Subject Lines, Copy, CTAs, Channels)

🛠 Stack Used:

Lemlist · La Growth Machine · Waalaxy · PhantomBuster · Captain Data · Kaspr · Dropcontact · Hunter · Lusha · LinkedIn Sales Navigator · Conversational AI Agents

Sector: B2B Growth / Lead Generation Agency.

Implementation of the B2B acquisition strategy and growth marketing actions to develop the client portfolio.

🎯 Main Missions:

✔ Building Targeted Prospecting Files via LinkedIn Sales Navigator

✔ B2B Database Enrichment (Professional Emails) with Dropcontact

✔ Configuration and Launch of Multi-Channel Cold Outreach Campaigns via Lemlist

✔ Design of Automation Scenarios (Email + Social Selling, Personalized Sequences, Follow-ups)

✔ Creation of Marketing Content for Campaigns (Copywriting, Subject Lines, CTAs)

✔ Rewriting Articles and SEO Optimization of the Website

✔ Analysis and Optimization of Acquisition Flows (Open Rate, Response Rate, Conversion Rate)

🛠 Stack Used:

LinkedIn Sales Navigator · Lemlist · Dropcontact · CRM

Sector: B2B Mobility / Automotive.