Fabrice Sanson

💯 Technical / Semantic / Site Popularity Audit

🔍 Keyword and topic research on a regular basis

✍️ Brief and Management of writing. SEO optimization of existing articles

🔗 Link acquisition and internal linking optimization

📝 Brief for SEO optimization of articles

Providing marketing and digital services to small and medium-sized businesses, I help them build successful businesses and achieve their goals. Responsible for a team of two, I develop strategic marketing plans and identify business models that help clients market their services and products. Here are some of my key achievements:

- Significant development, review, and improvement of marketing and advertising tactics through the use of print ads, PPC, social media, and SEO, resulting in an average ROI of 300%.

- Led the development of five websites for small and medium-sized businesses.

- Managed and coordinated four transactional website projects for a series of major national companies.

- Developed and implemented a project management process, including tools, gates, and documentation for a large-scale organization.

Responsible for establishing website strategic plans for sports, news, finance, and interior design. Here are some of my key achievements in this role:

- Led a team of two skilled content managers and managed a budget of $500,000 (CAD).

- Increased company website traffic by over 200% within the first six months by defining content, design, navigation, and user stores to improve user experience (UX).

- Improved revenue by over 100% by managing product backlogs and defining content integration sales proposals for advertisers.

- Led the development of a microsite (PHP and MySQL) dedicated to a stock market simulation that generated an additional $70,000 (CAD) in revenue.