Freelancer profile translated to English.

Description

Data & AI Project Manager with a strong business orientation and over 15 years of experience in digital performance steering and high-impact business project management. Specializing in structuring product roadmaps, implementing KPIs, and cross-functional animation, I have worked in complex international contexts (Ayvens, Chanel, Sodexo...).

I have recently worked on projects involving conversational technologies, advanced analytical dashboarding, and agile orchestration of user-oriented solutions, with a strong appetite for innovations around generative AI.

My skills in a nutshell:

Traffic acquisition for a website

Natural SEO Referencing

Website Crawling, Audits and recommendations

Redirection Plan and Website Migration

Link Analysis, link building, link baiting

Creation and testing of SEO-optimized content

Paid SEA Referencing

Keyword purchasing campaigns

Google Adwords Certified

Traffic analysis for a website

Website audience analysis

KPI definition

Dashboard creation / Alert setup

Google Analytics Certified

Project Management (evolving in an Agile Scrum, Kanban environment)

Knowledge of UX methods and marketing automation

Mastered Software

Natural SEO Referencing

Botify, Deep Crawl, Majestic SEO, Ahrefs, Ranks, SEMrush

Web analysis

Google Analytics, Google Data Studio

Web Performance

Pingdom, GTmetrix,

Project Management

Primavea, Ms Projet, Jira, Mantis

CMS

Wordpress, Drupal, Magento, Typo3

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to 100km)

Crédit agricole
AI Product Owner - LLM
BANKING AND INSURANCE
January 2025 - December 2025 (11 months)
Paris, France
•Gathering, analysis, and scoping of business needs expressed through interviews and opportunity studies.
•Coordinating Data, IT, Business, and Security stakeholders to deliver a functional and scalable LLM RAG demonstrator.
•Roadmap management: definition of epics, user stories, feature prioritization, backlog management (Jira).
•Close collaboration with technical teams (architects, security, cloud) to design a solution compliant with internal and regulatory standards.
•Participation in project budget evaluation: estimation of costs related to licenses, cloud computing, infrastructure, and LLMs.
•Project support during design, testing, and change management phases, including training materials, functional documentation, and user testing.
•Orientation and prioritization of business requests, arbitration and dispatch in coordination with relevant entities.
•Monitoring of SLAs and KPIs, implementation of performance dashboards (usage, satisfaction, response time).
•POC (LLM model) realization integrating semantic search on roles, functions, and internal skills.
Results:
•Delivery of a functional demonstrator with integrated semantic search engine and secure access.
•Alignment of stakeholders around a structured backlog and roadmap.
•Commitment of several pilot entities for progressive deployment.
•Rapid adoption by internal teams with a satisfaction rate >85% during testing.

Technical Environment:

•Cloud: Azure (OpenAI, Blob Storage, Functions), AWS
•AI: NLP, RAG, LLM (GPT, Claude, Mistral)
•CI/CD: GitLab CI, Jenkins, Docker
•Product Tools: Jira, Confluence, Trello
•Methods: Agile Scrum, SAFe, risk management, KPI reporting, SLAs
Technical project management Generative AI LLM RAG
Ayvens
Product Owner SEO SEA, Acquisition Manager
AUTOMOBILE
February 2023 - December 2024 (1 year and 10 months)
•Audit and Optimization of the e-commerce site in Java Script
•Dashboard implementation
•Semantic study: creation of new categories and landing pages
•Keyword Position Tracking and Optimization with SEMrush
•Creation of SEO-optimized content, translation into several languages and implementation in the group's countries
•Improvement of site performance (loading time)
•Training and skills transfer with group countries
•Working in an international environment
•JIRA Ticketing, Agile development with IT teams
Datawords
Freelance Product Manager, SEARCH SEO – SEA Expert
DIGITAL AND IT
January 2021 - December 2022 (2 years)
On a long-term assignment for an international web agency, main responsibilities: Project Management and Client Relationship, Jira, SEO, SEA, Audit, Recommendations, Dashboards, Analytics, KPIs, Relationship with the business, Management of agency juniors.
Intervention for clients: Paco Rabanne, Hyundai, Longines, Kanebo, Chanel, Sensai, Colgate, Hills, etc.
• Hyundai Worldwide
o Full SEO Audit (Content, Technical, Linking) of the Hyundai Corporate International and Korean site
o Resolution of Google Analytics Tracking issues
• Chanel (South Korea)
o SEO Technical Audit, Optimizations
o Skills transfer with Asian countries (South Korea)
• SENSAI
o Creation of the SEA campaign (Search & Google Shopping) and optimization, multi-language, multi-zone environment FR, IT, DE, CH
o Conversion tracking to optimize budget
• Colgate, Sanex, Palmolive
o Optimization of SEA Search campaigns in Nordic languages DK, FI, SE, NO from the UK master for the Colgate, Sanex, Palmolive brands
• Longines
o Technical, semantic, content SEO for the group's 35 countries
o Creation of Dashboards with Google Data Studio, performance monitoring
• Omega
o Semantic SEO, content
o Optimization of site category pages for better referencing
• Hill’s Pet
o Semantic SEO, content in 20 languages
• Groupe Se Loger
o Semantic study for bellesdemeures.com and lux-residence.com UK sites targeting the French market with a large volume of keywords (80k)