Freelancer profile translated to English.

Description

Editorial expert with over 10 years of experience in agencies and media, I support my clients in developing their content marketing strategy and producing all their digital content.

WHAT ARE MY SERVICES?

1/ EDITORIAL STRATEGY CONSULTING

- Development of an editorial strategy;

- Design or redesign of your site's architecture;

- Development of an editorial charter;

- Definition of an editorial line and copywriting;

- Development of a Social Media strategy.

2/ SEO SEMANTIC ANALYSIS

- Definition of a corpus of strategic words and keywords (sectoral lexical field);

- Analysis of your website's positioning;

- Analysis of your competitors' positioning.

3/ CONTENT PRODUCTION

- Development and monitoring of an editorial calendar;

- Design/Writing or rewriting of web content;

- Production management (with a pool of expert authors);

- Editing of web content;

- Community management.

4/ PERFORMANCE MONITORING

- Performance monitoring and reporting: dashboard design, analysis of traffic data and content positioning.

- Recommendations for content optimization and identification of new editorial opportunities.

For any further information, please do not hesitate to contact me!

See you soon,

Languages

English
Fluent
Spanish
Native or bilingual
French
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

Agence éditoriale CAPS
Brand Content Manager
CONSULTING AND AUDITS
January 2020 - Today (6 years and 5 months)
Paris, France
Editorial strategy consulting, SEO semantic analysis, content production, performance monitoring of your content
SEO Editorial Strategy Web Writing Content Marketing Data Analysis Google Analytics Web Analytics Brand Content
Ooreka
Senior Content Manager
PUBLISHING
February 2016 - October 2019 (3 years and 9 months)
Boulogne-Billancourt, France
Responsible for the editorial content of the Home, Gardening, and Pet sections. I participated in the development of the SEO editorial strategy for these themes: semantic analysis; content production; structuring, uploading, and internal linking. I contributed to the growth of traffic for Home and Gardening (40% of Ooreka's global traffic) and doubled the traffic on the Dog and Cat sites.
SEO Writing Copywriting Editorial Strategy Webmarketing Strategy Content Marketing Web Project Management Product Management
fullCONTENT
Editorial Web Project Manager
CONSULTING AND AUDITS
August 2014 - February 2016 (1 year and 7 months)
Paris, France
In this small editorial digital agency, I held several positions with significant responsibilities and complete autonomy. I built the agency's offering and supported its commercial development; I developed budgets; I managed the strategic design, execution, and management of content marketing projects for Tourism and B2C clients (e.g., Hôtels B&B, ING, Rue du Commerce, TUI, Citadines, Ponant, Société des Bains de Mer de Monaco, Calgon, etc.).
Web Project Management Copywriting SEO Writing Editorial Strategy Business Development Content Marketing Brand Content