Freelancer profile translated to English.
Back to original languageAbout Fabian
Data-driven performance marketing for sustainable growth: I optimize Google Ads, Meta Ads, and Amazon PPC for e-commerce – with a clear strategy, measurable KPIs, and a focus on maximum profitability.
German
Native or bilingual
English
Fluent
Spanish
Basic
Remote only
Primarily works remotely
Experience
- Dermapharm AGSenior Digital ManagerMEDICALApril 2022 - Today (4 years and 4 months)München, GermanyIn my current role, I develop and successfully implement sales strategies for Amazon to drive the growth of our brands. I also manage and continuously monitor the Google Ads campaigns for our own online shop to ensure optimal performance. In addition to creating relevant content, I am responsible for website development and maintenance using TYPO3. I also manage the shop setup and operations based on Shopware to ensure a seamless customer journey. Through my data-driven approach and close alignment with our customers' needs, I ensure sustainable success – always with an eye for detail, but also with a pragmatic and relaxed approach to implementation.
- BHI Beauty& HealthGMbHPlanning ManagerE-COMMERCESeptember 2020 - March 2022 (1 year and 6 months)München, GermanySales and distribution management of the webshop asambeauty.deSales controllingBrand managementStrategic assortment planningDemand planningPricing strategyRolling forecast planning
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Education
- B.A. Sport ManagementInternationale Berufsakademie2015