You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Malt Strategy
New report
Malt Tech Trends 2026
Fabiana BotaroFB

Fabiana Botaro

SENIOR MARKETING & PRODUCT CONSULTANT

€650/day
Ditzingen, DE
15+ years
Project Management
Product management
Business development
Marketing
Communication

Average response time: 1 hour

About Fabiana

I help companies accelerate growth, strengthen market positioning and successfully launch products through strategic marketing, product management and commercial excellence.

With over 15 years of international experience across Food & Nutrition, Pharmaceuticals and Industrial markets, I have led growth initiatives, product portfolio strategies and go-to-market programs across Latin America, North America and Europe.

My expertise includes:

• Strategic Marketing
• Product Management
• Go-to-Market Strategy
• Portfolio Management
• Market Intelligence
• Business Development
• Customer Insights
• Commercial Strategy
• Product Launches
• Cross-functional Leadership

Throughout my career, I have worked closely with executive leadership, sales teams, R&D and key customers to identify growth opportunities, improve business performance and deliver sustainable results.

I support companies with:

✓ Go-to-Market Planning

✓ Product Portfolio Optimization

✓ Market Analysis & Competitive Intelligence

✓ Strategic Marketing Plans

✓ International Market Expansion

✓ Business Growth Initiatives

✓ Product Launch Strategy

Fluent in English, Portuguese and Spanish, I bring a global perspective combined with strong execution capabilities to help organizations achieve measurable business outcomes.
Food and Beverage
Pharmaceuticals
Health and Wellness
Healthcare Providers
Chemicals

  • Portuguese

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

Can work on-site
Ditzingen (up to 50km)

Experience

  • Consultoria
    Independent Consultant | Product Portfolio & International Business Strategy
    January 2026 - Today (5 months)
    Ditzingen, Germany
    • Partnering with international B2B / B2C organizations to drive portfolio growth, pricing excellence, and commercial strategy across Food Ingredients, Pharma, and Industrial markets.

    • Leading business expansion and market development initiatives across LATAM, identifying growth opportunities and defining go-to-market strategies.

    • Managing strategic sourcing and supplier development projects with partners across Europe and Asia to support long-term business objectives.

    • Delivering portfolio optimization and product positioning strategies to strengthen market competitiveness and business performance.
    Project Management Product management Sourcing Marketing Communication
  • Brenntag
    Market manager
    CHEMICAL
    July 2022 - January 2026 (3 years and 6 months)
    Paulo, MA, Brazil
    • • Built and managed high-value relationships with global suppliers Europe, China, US, including sourcing, price negotiation, gross margin optimization, and inventory management.
    • • Identified emerging market trends with commercial potential and translated them into actionable business initiatives.
    • • Delivered technical and commercial support to sales and product managers, including product trainings, and application insights.
    • • Led cross-functional teams to launch innovative product campaigns, resulting in a 15% growth in sales revenue.
    • • Developed and executed comprehensive marketing strategies that increased brand visibility and market share by 3% in the Latin American Market.
    • • Conducted in-depth market analysis and competitive benchmark to identify new business opportunities and optimize marketing efforts.
    Strategic planning Marketing Business intelligence Communication Project Management
  • Ingredion
    business development manager
    July 2018 - July 2022 (4 years)
    São Paulo, Brazil
    • • Managed projects using the PBO Project-Based Organization methodology, ensuring focus, delivery, and project governance throughout all phases.
    • • -Ensured alignment between the product portfolio and segment-specific needs, executing commercial initiatives and requesting technical support when needed.
    • • Actively participated in industry organizations to monitor regulatory developments and understand their impact on the segment.
    • • Spearheaded strategic partnerships and negotiated high-value contracts, resulting in a 5% increase in annual revenue.
    • • Developed and executed comprehensive business development plans that expanded market presence and boosted client acquisition by 12%.
    Project Management Product management Marketing Communication Content marketing
Check out Fabiana's experience

Recommendations

Be the first to recommend Fabiana

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Signup to reveal

Education

  • Bachelor of Social Communication
    Pontifical Catholic University of Campinas
    2007
    Bachelor of Social Communication
  • Postgraduate Certificate in Economics –
    State University of Campinas (UNICAMP)
    2009
    Postgraduate Certificate in Economics –

Skill set

Communication
Marketing
Product management
Strategic planning
Project Management

Categories