About Eventive
French
Native or bilingual
English
Fluent
German
Conversational
Experience
- Alliance TechniqueMarketing / Customer ManagerFebruary 2022 - Today (4 years and 6 months)Lille, France
- Alliance TechniqueWeb Project ManagerOctober 2020 - March 2022 (1 year and 5 months)Nord, France- Management of a portfolio of over 500 VSE/SME clients- Responsible for monitoring customer satisfaction- Acceptance and delivery of websites and digital media- Updating and modifying content on CMS (WordPress / Prestashop)- Audit and management of several paid referencing accounts and campaigns (Google Ads, Facebook Ads)- SEO audits, analyses, and improvements- Digital transformation consulting and site optimizations- Development of internal digital projects- Community management,
- E.ventive creationsWebdesign / Webmarketing EntrepreneurOctober 2017 - Today (8 years and 10 months)Lille, France- Training in WordPress website creation & paid referencing- Creation of e-commerce or showcase websites adapted to each business on CMS platforms- Analysis of client requests, understanding of production steps and deadlines.- Creation of mockups and adherence to ergonomics.- Adaptation of creations in different formats.- Creation and development of visual identities- Study of mobile and web user journeys (UX/UI)- Creation of graphic and Marketing materials (print or web)- Regular monitoring of website performance (Google Analytics / Google Tag Manager / Search Console)- Campaign strategy and training in paid referencing (Google Ads, Facebook Ads)- Organization of targeted e-mailing campaigns (Mailchimp) and setup of professional mailboxes (Outlook, Gsuite...)- Marketing strategy consulting (targeting, performance management, e-reputation advice) Clients: STELLANTIS / Banque PSA FINANCE, Ligue Hauts-de-France de Basketball, Erasmus Lille, real estate agencies, Ecurie Christophe Aubert...
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Education
- Master in Direct and Digital Marketing, MarketingIAE Lille2018Master Marketing Direct et Digital, Marketing
- Bachelor's degree in English LLCE / Business and Organization ManagementUniversité Charles de Gaulle-Humanities, Literature and Arts (Lille III)2016Licence LLCE anglais / Management des entreprises et des organisations
Certifications
- Google AnalyticsGoogle Academy2018