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Malt Tech Trends 2026
Eva RoetsER

Eva Roets

Communication consultant

€560/day
Gent, BE
8-15 years
Content marketing
Social media
SEO
Webdesign
Communication strategy

Average response time: 1 hour

Freelancer profile translated to English.
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About Eva

Clear texts, strong websites, and communication that makes sense – that's what I'm good at. Thanks to analytical thinking and intuitive creativity, I guide your digital marketing, communication, and content projects from concept to strategy to execution.

  • Dutch

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

  • French

    Conversational

Can work on-site
Gent (up to 50km)

Experience

  • Sofico
    Technical Writer
    January 2023 - August 2023 (7 months)
    Ghent, Belgium
    Supporting business consultants, partners, and end-users to understand and optimally utilize Sofico's various software solutions by creating, revising, and improving a wide range of documentation on leading automotive software.
    • Collaborating with business consultants, software engineers, and developers to gain a deep understanding of complex technical applications and services.
    • Translating multidisciplinary information into concise, high-quality, and user-friendly documentation, such as release and debug notes, installation guides, online help, user manuals, and training materials.
    • Monitoring time and quality management through release and sprint reviews.
    • Disseminating knowledge by reviewing, developing, and sharing documentation best practices with colleagues.
    • Taking responsibility for documentation projects and proactively aligning with all relevant stakeholders.
  • SiteManager
    Copywriter and Content Strategist
    December 2021 - October 2022 (10 months)
    Gent, Belgium
    Transforming ad-hoc marketing activities into a coherent content marketing strategy by introducing content planning, project management, and leadership.
    • Defining marketing objectives based on customer personas, competitor analysis, and consumer trends.
    • Developing guidelines and best practices for content management to ensure consistent SEO, tone, style, and voice throughout.
    • Managing delivered content across all project phases and monitoring the planned content strategy during collaboration with creative agencies, writers, designers, freelancers, and interns.
    • Researching, developing, creating, managing, editing, and publishing relevant, high-quality content through the appropriate channels.
    • Subjecting a comprehensive knowledge base for reference by both clients and front-end support colleagues to technical and content quality control and expanding it further.
    • Creating a presence on social media channels and attracting more relevant followers.
    • Evaluating and improving content distribution and promotion.
  • SiteManager
    Front-End Web Support
    December 2021 - June 2022 (6 months)
    Gent, Belgium
    Acting as the central point of contact for users of the no-code/low-code cloud web design platform:
    • Analyzing and resolving technical issues
    • Providing information about the platform's functionalities through training sessions or webinars.
Check out Eva's experience

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Education

  • CSS Full Stack Web Developer Adobe Indesign basic Introduction to Search Engine Optimization Technical Writing: How to Write API Software Documentation
    CSS Full Stack Web Developer Adobe Indesign basis Introduction to Search Engine Optimization Technical Writing: How to Write API Software Documentation
  • Master of Arts (M.A.)
    Ghent University
    Master of Arts (M.A.)
Check out Eva's education

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