About Evan
Detail-oriented copywriter with a year and a half of professional experience producing high-quality content for company websites, social media, email, case studies, and internal communications. Commited to creating clear and compelling SEO-friendly content to drive traffic, conver customers, and increase profitability. Looking to contribute my talent and experience to promote your brand.
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- InconnectionDigital Marketing ApprenticeTRAVEL AND TOURISMJanuary 2022 - December 2022 (1 year)Manchester, United Kingdom• Drafted marketing reports and evaluated against defined metrics to identify and address performance gaps.• Interpreted KPI's and translated findings into optimisation actions.• Created content for social media and website using Canva, Microsoft Office, Adobe Premier, and Adobe Photoshop.• Sourced, optimised, and uploaded new content to social media and website using Hootsuite and Umbraco (CMS) respectively.• Defined clear metrics to measure impact and track progress of ongoing and newly launched campaigns.• Researched market trends and emerging industry innovations to bring fresh ideas to new campaigns through competitor analysis and consultation with the hospitality team.• Collaborated with the sales team to identify promotional and cross-selling opportunities.• Organised and executed email campaigns capitalising on aforementioned cross-selling opportunities and managing customer relationships.• Wrote monthly newsletters outlining latest company developments and promoting content.
- BeeliverySocial Media and PR ExecutiveRESTAURANTS AND FOOD SERVICEJune 2021 - December 2022 (1 year and 7 months)• Created content for social media and website using Canva and Microsoft Office.• Wrote engaging releasing announcing latest innovations to be delivered to local and national press.• Managed customer relations over email and social media.• Defined clear metrics to measure impact and track progress of ongoing newly launched campaigns.• Researched market trends and emerging industry innovations to bring fresh ideas to new campaigns.
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Education
- Creative WritingUniversity of Bedfordshire2019
Certifications
- Level 3 in Digital MarketingCity and Guilds2022