About Eva María
ABOUT ME
MAIN SERVICES
- Google Ads campaign management and optimization
- SEO strategy and positioning
- Meta Ads (Facebook and Instagram) advertising campaigns
- Conversion and performance optimization
- Advertising account audits
EXPERIENCE AND WORK APPROACH
- WordPress and PrestaShop, which allows me to analyze and optimize projects from a technical and conversion perspective as well
HOW I WORK
My main services:
- Google Ads (strategy and management)
- SEO oriented to conversion
- Meta Ads campaigns
- Conversion optimization
Spanish
Native or bilingual
English
Fluent
Experience
- Consultora freelanceSenior Specialist in Google Ads, SEO, and Meta AdsJanuary 2017 - Today (9 years and 5 months)Málaga, Spain**Senior Specialist in Google Ads, SEO, and Meta Ads**, focused on customer acquisition and conversion for online businesses and service companies.Management and optimization of advertising campaigns, SEO strategies, and performance analysis with anemphasis on real results(leads, sales, and profitability).**Extensive experience in national and international projects**, e-commerce, and services, working with WordPress and PrestaShop, and with conversion tracking using Google Tag Manager and Google Analytics.In the Portfolio, I showcase some of my clients.
- Ginkgo -ecommerce propioFounder and Digital Marketing ManagerE-COMMERCEJanuary 2015 - Today (11 years and 5 months)Málaga, Spain**Founder of an e-commerce specializing in hairdressing and beauty products**, targeting end customers and professionals.Comprehensive management of the project's digital marketing: SEO, Google Ads, digital strategy, and e-commerce optimization on PrestaShop.Direct experience managing an online business from acquisition to conversion.
- La casa de la lámparaSEO and Google Ads SpecialistE-COMMERCEMarch 2018 - Today (8 years and 3 months)Málaga, SpainResponsible for the SEO and Google Ads strategy for an e-commerce with an international presence, focused on acquiring qualified traffic and sales.Definition and execution of the web positioning strategy, with keyword research oriented to conversion and organic growth strategy.Management and optimization of Google Ads (Shopping and Search) and Bing Ads campaigns, along with analysis of results and performance.Work on the international versions of the project (Spain, France, and Germany).
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Education
- Course, Google Ads and Microsoft AdvertisingNational University of Distance Education - U.N.E.D.2022Curso, Google Ads y Microsoft Advertising
- Expert in SEOIEBS2017Experto en SEO
Certifications
- Shopping Ads CertificationGoogle Skillshop2022
- Google Ads Search CertificationGoogle Skillshop2022