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Eva BecherEB

Eva Becher

Digital Marketing & Communication

€230/day
3 projects
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Eva

👋 Hello! I'm Eva,

From fashion, finance, wine, real estate, tourism, and gastronomy to consulting, I've always enjoyed turning ideas into concrete projects. From content creation to campaign management, including social media engagement, I help companies make their communication meaningful and truly connect with their customers.

My approach? Dynamic, creative, and pragmatic. Each project is an adventure for me where I blend rigor and energy, ensuring your publications, newsletters, articles, or digital materials are not just "pretty" but effective and measurable.

📝 What I can do for you:
- Create impactful content for your social media and websites
- SEO writing and optimization of your articles and newsletters
- Design and management of email or multi-channel campaigns
- Engagement and development of digital communities
- Marketing project monitoring, team coordination, and reporting

💎 Why work with me?
- Multi-sector versatility: I understand your challenges, whatever your industry
- Fresh and creative perspective: I don't do marketing "just for show"
- Concrete, results-oriented deliverables: every post, article, or campaign has an objective
- Flexibility and tailor-made support: I adapt my offers to your needs

🚀 My offers: you can choose between ready-to-use packages or custom missions, depending on your needs and budget: content, newsletters, social media, campaigns, or multi-channel project management.

Ready to put my energy and versatility to work for your ideas so that your communication is not just seen... but felt. ✨
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Basic

Can work on-site
Lyon (up to 50km), Martigny-Ville (up to 20km), Genève (up to 20km), Paris (up to 30km), Colmar (up to 20km)

Experience

  • MARIETTON DÉVELOPPEMENT
    Digital Marketing & Communication Officer
    TRAVEL AND TOURISM
    April 2026 - Today (4 months)
    Lyon, France
    Freelance mission for the Ailleurs Voyages brand, a network of 126 travel agencies, within the Marietton Développement group, a leading independent player in tourism in France with 31 brands (Havas Voyages, Selectour, Héliades, Voyamar…). ✈️

    • Creation and adaptation of print & web communication materials
    • Collaboration on brand content production for the network's global communication
    • Production of a wide variety of materials and technical monitoring
    • Creation and distribution of content on social media
    • Design and deployment of email and SMS campaigns
    • Video content creation
    • Use of Adobe Creative Suite: Illustrator, Photoshop, InDesign
    Email Marketing Digital Communication
  • Galeries Lafayette
    Omnichannel Employee
    E-COMMERCE
    January 2026 - March 2026 (2 months)
    Lyon, France
    Contribution to omnichannel and logistics operations within a major department store of the Galeries Lafayette Group, serving customer experience and commercial performance, at the Lyon Part-Dieu store.

    • Management of Click & Collect orders and daily coordination with sales teams, mainly for women's ready-to-wear.
    • Preparation and stocking of products (labeling, scanning, sorting) to ensure their quick availability in-store.
    • Organization, tidying, and optimization of stock in the backroom, participation in inventory operations.
    • Reshipment of goods and operational support during peak periods.
    • Teamwork in a dynamic environment, focused on customer experience and omnichannel performance.

    💡 This field position allowed me to strengthen my concrete understanding of omnichannel challenges, supply chain, and customer experience in a retail environment, specifically in fashion.
    Customer Experience Team Coordination Operational Support
  • FIDUCIAL
    Product Manager - Financial Markets
    BANKING AND INSURANCE
    September 2023 - September 2025 (2 years)
    Lyon, France
    Participation in digital marketing and communication projects for several entities within the group: FIDUCIAL Banque, Thémis Banque, FIDUCIAL Conseil, SCPI-Online, FIDUCIAL Gérance, and Domaine de la Vallongue🍇.

    • Market analysis through benchmarks and competitive intelligence.
    • Design and monitoring of email campaigns: content creation, setup, sending, and performance analysis.
    • Writing SEO-optimized content (articles, white papers, news), including the creation of a banking glossary that generated over 10,000 monthly organic sessions.
    • Creation of print and digital marketing and sales materials for national events (Go Entrepreneurs 2024 and 2025).
    • Participation in video content creation and website development.
    • Project monitoring and coordination with marketing, communication, social media, and graphic design teams.
    Digital Project Management Web Writing Email Marketing Communication Material Creation

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Education

  • Grande École Program - Master's Degree in Management and Business Administration
    ESDES Business School
    2025
    Marketing et Digital Business (Master 2)
  • BACHELOR - Communication and Media Studies - EFAP 3
    EFAP - School of New Communication Professions
    2023
    Communication & Influence

Skill set

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