Freelancer profile translated to English.
Back to original languageAbout Eulalie
Digital companies deserve a webmarketing strategy that reflects them.
Is your B2B prospecting stagnating? Do you want your expertise to be recognized on the Internet? Are you unsure how to approach digital communication or online prospecting?
🤝 I will be your partner in creating your digital marketing ecosystem in line with your values to attract clients in your target audience.
No more 100% commercial pitches; attract clients by opening up your company's behind-the-scenes, by sharing your expertise, your CSR approach, through ethical webmarketing tools and practices.
How will our collaboration be organized?
- Phase 1: Discovery of your company
- Phase 2: Audit of your current webmarketing strategy
- Phase 3: Iterative co-construction of your roadmap to decide/prioritize actions
- Phase 4: Writing of your new tailor-made webmarketing strategy
Get support from a webmarketing expert in your field:
- +4 years as marketing manager & CSR referent for a digital services company specializing in responsible software development (RGESN), cloud hosting, and digital accessibility (RGAA).
- +3 years of freelance support for companies, particularly in the artificial intelligence and digital accessibility sectors.
My strengths:
- Trained in CSR (Toovalu, ZEI, Ecovadis, Lucie 26000)
- Web quality certified (Opquast – Advanced level)
- Trained in digital accessibility
- Trained in Matomo Analytics and SEO
- Trained in web eco-design
- Trained in GDPR
- Even your developers will recognize themselves in your new webmarketing strategy!
🗣️ Click on “Propose a mission” to discuss your needs and budget for free.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Eulalie Arcens EIDigital Marketing FreelancerSeptember 2021 - Today (4 years and 9 months)Angers, France+10 startups and SMEs supported in defining and implementing their webmarketing strategy.Support for CSR certification (ZEI, Ecovadis) and carbon footprint calculation (Toovalu).Sectors: digital companies, companies with a mission (CSR), e-commerce
- Empreinte Digitale - Groupe V-TechnologiesMarketing and Communication Manager / Co-CSR ReferentSOFTWARE PUBLISHINGOctober 2017 - June 2021 (3 years and 8 months)Angers, FranceEmpreinte Digitale is a digital services company specializing in responsible software development (RGESN), cloud hosting, and digital accessibility (RGAA).- Definition and implementation of the B2B digital strategy:Management of 3 websites (Wordpress), inbound marketing strategy (Plezi), blog post writing, community management (Twitter, Linkedin, Facebook)- Launch of new offers and products- Event management- Monitoring of CSR labeling (Lucie 26000 label) and implementation of the action plan- Internal communication management
- Empreinte Digitale - Groupe V-TechnologiesDigital Marketing InternshipApril 2017 - October 2017 (6 months)Angers, FranceDuring this internship, I learned to manage the company's marketing and communication department independently. This led to my hiring directly after my studies to continue my responsibilities for nearly 4 years.
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Education
- Master 2 (M2), Marketing and ICTUniversity of Angers2017Master 2 (M2), Marketing et TIC
- Master of ManagementUniversity of Angers2017Master 1, Management spécialité Marketing