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Malt Strategy
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Malt Tech Trends 2026
Eugenie Ngulakuey RogerEN

Eugenie Ngulakuey Roger

Lifestyle / events / RS France and Belgium

€250/day
Angers, FR
3-7 years
Social Media
Digital Communication
Communication Strategy
Instagram
TikTok

Average response time: 1 hour

Freelancer profile translated to English.
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About Eugenie

Creative strategist in social media & content production, specializing in setting up video and editorial systems for the French and Belgian markets.

Based in Angers, I help you develop your digital identity through immersive, strategic, and technically mastered content.

  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Angers (up to 30km)

Experience

  • Freelance
    Marketing/Growth/Brand management
    January 2023 - Today (3 years and 7 months)
    Improving clients' brand visibility
    Creating Marketing/Communication strategy
    SEO optimization
    Creating LinkedIn, Instagram, website content (Newsletter, articles, videos, carousel)
    Implementing SEA commercial and promotional actions
    Creating and optimizing promotional landing pages and on the website/CTA
    Creating prospecting emails on LinkedIn
    Product management/improvement
    Creating and managing email automation sequences
    Monitoring/Benchmarking/Data analysis
    Reporting and data improvement
  • Totem
    Growth marketing manager
    TECH
    September 2021 - January 2022 (4 months)
    Paris, France
    Planning and implementation
    SEO: content creation
    - LinkedIn, Instagram (posts, carousels, video, reels, story)
    - Newsletter/ blog

    Research
    - Monitoring work
    - Benchmarking
    - Persona creation
    - Data analysis and reporting
    - Optimization and projects based on collected data

    Strategic campaigns
    - Writing emailing campaigns (customer.io)
    - Writing in-app notifications
    - Creation and optimization of website landing pages
  • COULEURS GAIA
    Digital marketing and e-commerce specialist
    FASHION AND COSMETICS
    September 2024 - September 2025 (1 year)
    Cholet, France
    E-commerce project management:
    - Define needs, write functional specifications, and track schedules.
    - Coordinate internal teams (marketing, IT, logistics, customer service) and external teams (agencies, developers, UX/UI designers).
    - Ensure production monitoring (integration, testing, launch).

    User experience (UX/UI) optimization:
    - Ensure site ergonomics, customer journey fluidity, and content quality.
    - Propose functional improvements based on data analysis.

    Operational digital marketing:
    - Collaboration on inbound strategy (conversion funnels, automation).
    - Implement acquisition campaigns: Emailing, newsletters, SEA.
    - Participate in SEO: writing optimized content, blog updates, performance monitoring.
    - Assist with website management and updates (CMS, product sheets, visuals, landing pages).

    Customer relationship & digital after-sales service management:
    - Ensure the proper functioning of customer relationship tools (email, forms, FAQ).
    - Collaborate with customer service to resolve any friction points.

    Monitoring & Analysis:
    - Monitor e-commerce and social media performance (traffic, engagement, ROI, etc.).
    - Produce regular reports with optimization recommendations.

    Social Media Strategy:
    - Develop and implement the Social Media strategy.
    - Plan, create, and coordinate the production of engaging content adapted to different platforms in collaboration with the graphic designer.
    - Manage the brand's e-reputation: respond to comments and DMs.
    - Manage the editorial calendar in line with the commercial plan and e-commerce campaigns.
Check out Eugenie's experience

Recommendations

CC
AC
JR
Camille Clerc and 2 other people have recommended Eugenie

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Education

  • Double Master Digital Marketing & Digital Transformation Manager
    2022
    Double Master Digital marketing & Manager de la transformation digital
  • RNCP Level 7
    EFAP
    Niveau RNCP 7
Check out Eugenie's education

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