Freelancer profile translated to English.
Back to original languageAbout Eugénie
I turn your budgets into profitable acquisition.
Digital marketing consultant with 7 years of experience in agencies (France + Canada), I support SMEs that want a serious acquisition strategy without relying on an internal team.
My expertise: SEO, Google Ads, Meta Ads, Content, CRM, and automation. My goal: to make every euro invested work.
What I deliver concretely:
- Website audit and restructuring
- SEO and inbound content strategy to generate qualified traffic in the long term
- Creation and management of ROI-oriented advertising campaigns (Google Ads, Meta Ads)
- Implementation of CRM and automation sequences (nurturing, follow-up, conversion)
- Actionable reporting with recommendations, not just numbers
I work fully remotely, autonomously, and in a structured manner. You have a single point of contact who knows your business and delivers.
Ideal if you're looking for: a senior profile capable of taking charge of your acquisition from A to Z, with no ramp-up time. We work well together if: you're tired of agencies that over-promise and under-deliver, and you want someone who truly knows their stuff.
You can also check out my world atstrategika.digital
French
Native or bilingual
English
Conversational
Remote only
Primarily works remotely
Experience
- REDBOX MEDIADigital Marketing StrategistDIGITAL AND ITOctober 2023 - June 2025 (1 year and 8 months)Montreal, QC, Canada
- Development of multichannel marketing strategies aligned with business objectives.
- Web analysis and UX recommendations based on Google Analytics, Search Console, SEMRush, and Microsoft Clarity.
- Audit, restructuring, and complete management of advertising accounts (Google Ads, Meta Ads, etc.).
- Implementation, configuration, and automation of CRM to optimize sales processes and customer follow-up.
- KPI monitoring, performance analysis, and continuous optimization with detailed reports.
- Client presentations (in-person and video conferencing) and customer relationship management.
- Management and updating of WordPress sites
- Supervision of website creation, contests, and digital campaigns.
- Creation of briefs for websites, marketing campaigns, videos, and 3D animations.
- Management and coordination of various web projects, from brief to final delivery.
- AZAMEOAdvertising Account ManagerDIGITAL AND ITAugust 2018 - July 2023 (4 years and 11 months)Valbonne, France
- Performance of Google Ads & Meta Ads audits and strategic recommendations.
- Creation, optimization, and management of Google Ads, Meta Ads, Microsoft Ads, Pinterest Ads, Snapchat Ads campaigns, focused on ROAS.
- Design of customized advertising strategies according to client objectives.
- Performance analysis and production of weekly and monthly reports.
- Creation and management of editorial calendars (Facebook, Instagram, LinkedIn, YouTube).
- Organization of social media contests.
- Writing of SEO-optimized content and monthly newsletters.
- Creation of e-books, glossaries, and educational content in web marketing.
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Education
- MBA WEB MARKETING STRATEGY AND DIGITAL COMMUNICATION PROJECTSISCOD2022- Concevoir et déployer une stratégie marketing omnicanale centrée client - Optimiser l'engagement du client envers la marque - Piloter la relation client et animer un réseau de partenaires du marketing relationnel - Manager, animer et encadrer les équipes marketing/service client Mémoire master : Comment peut-on augmenter son acquisition client dans un marché digital fortement concurrentiel ?
- MBA BUSINESS INNOVATIONIDRAC BUSINESS SCHOOL2021- Élaborer et mettre en œuvre la stratégie commerciale et marketing - Promouvoir et piloter la politique d’innovation - Manager et animer les équipes commerciales - Représenter l’entreprise (storytelling, relation presse, relations publiques, médias sociaux) Mémoire master : Dans quelle mesure l'IA révolutionne le webmarketing ?