Freelancer profile translated to English.

Description

Graphic designer then Art Director with solid experience in agencies and studios, I specialize in creating and redesigning visual identities designed to live and perform on social networks. I support brands in defining coherent, recognizable, and lasting graphic universes, closely linked to their digital communication challenges. Thanks to a keen eye and a quick understanding of brands' DNA, I design strong, adaptable, and impactful visual systems capable of strengthening their image and their social media presence!

My website: eugeniebarra.com

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km)

Freelance
Art Director
December 2025 - Today (6 months)
Paris, France
After several years in a Parisian agency, I am finally launching myself as a freelance art director! ✨

I help brands create their visual identity, manage their social media, and handle all projects where image and storytelling make a difference. Whether for print, digital, or custom content creation, my goal is to give each brand a strong, coherent, and impactful identity.

I've had the chance to work with prestigious brands, particularly in luxury watches and spirits, and I continue to collaborate with Parisian agencies that trust me for their creative projects.

If you're looking to bring your brand universe to life, I'd be delighted to chat and create something unique with you.
Art Direction Visual Identity Social Media Logo Design Branding
Socialy
Art Director
June 2023 - December 2025 (2 years and 6 months)
Paris, France
At Socialy, an advertising agency specializing in social media, I worked with brands from various backgrounds such as Audition Santé, Chipotle, Ruinart, Floa, HomeBox, and Hisense. I primarily focused on social media and brand identity projects, with some motion design tasks as well. This experience allowed me to mature creatively, gain autonomy and responsibility, and be introduced to the use of artificial intelligence in creative and communication services.
Social Media Visual Identity Adobe Photoshop Adobe Illustrator Figma
What's Next Partner
Art Director / Motion Designer
September 2020 - June 2023 (2 years and 9 months)
Paris, France
First as an apprentice, then in a permanent contract, I had the opportunity to work with numerous brands such as Tag Heuer, Eucerin, Écouter Voir, La Poste, and many others. Through projects combining motion design, social media, and branding, I developed and refined solid artistic skills.