Freelancer profile translated to English.

Description

I am Etienne Lesaffre, a senior web marketing consultant with about ten years of experience. I have worked for high-traffic and well-known websites for media groups (in sports betting, health, and classified ads). I work for sites with several million visits per year as well as for smaller projects.

Together, we can work on SEO / Acquisition / Marketing strategy to make your website a reference.

I can offer you a customized audit and quote based on your expectations, while respecting your budget.

I remain at your disposal,

Sincerely,

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Lille (up to 50km)

HIGHUP
Owner
DIGITAL AND IT
July 2020 - Today (6 years and 1 month)
Lille, Hauts-de-France, France
Frizbiz
Digital Acquisition Manager
November 2017 - July 2019 (1 year and 8 months)
Région de Lille, France
Frizbiz (exclusive partner of Leroy Merlin) is the leading web platform in France dedicated to services between individuals. We help individuals find help from nearby 'Jobbers' for all types of small everyday tasks: DIY, gardening, moving, painting,...
- Management of the Acquisition team and partner agencies
- Customer/Jobber paid acquisition strategy: Search / Social / Emailing
- CRM Strategy
- On/offline media mix strategy
- Marketing Automation // DMP // Cross-channel + devices (email + SMS + push)
- Performance-driven management ROAS / ROI / CRO
- Partnerships with digital players
- Brand awareness improvement
- KPI and budget monitoring
- Technical recommendations and SEO strategy
- Audits and competitive intelligence
altima°
SEO Consultant
March 2015 - November 2017 (2 years and 8 months)
Roubaix
Establish global and local visibility strategy on search engines. E-commerce and institutional. Client experience: Norauto, 3suisses, MiM, Balsamik, Daxon, Damart Suisse, Chronodrive, Electro Depot, France Cars, Auchan, Gan Patrimoine, Stihl/Viking...
Monitoring of indexing and critical site monitoring.