Freelancer profile translated to English.
Back to original languageAbout Ethan
Ethan Porpiglia – Community Manager & Digital Marketing Expert
With several years of experience in community management and digital marketing, I will help you implement effective strategies to increase your online visibility. With expertise in content creation, SEO, and online advertising, I know how to capture and engage your audiences on social media.
My background, marked by varied experiences in hospitality and digital communication, has allowed me to develop key skills such as team management, data analysis, and rapid adaptation to market trends. My years of theater and hip-hop also give me a unique creativity, which I integrate into every project to produce high-impact content.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Les 3 RoisCommunity ManagerSOCIAL NETWORKSSeptember 2023 - September 2024 (1 year)Sainte-Maxime, FranceCommunity ManagerDaily management of social networks (Instagram, Facebook, Twitter, LinkedIn): creation, planning, and publication of engaging content.Animation and moderation of online communities, with particular attention to interaction and subscriber satisfaction.Development and implementation of communication strategies to increase brand visibility and engagement.Creation of visuals and videos adapted to different platforms, in collaboration with the creative team.Analysis of campaign and content performance using analytical tools (Google Analytics, Hootsuite, etc.) to optimize results.Organization of contests, online events, and partnerships with influencers to grow the audience.Competitive monitoring and tracking of market trends to adjust content strategies.
- Sainte MaximeRestaurant ManagerHOSPITALITYJune 2023 - July 2023 (1 month)Sainte-Maxime, FranceTraining and supervision of staff to improve service quality and customer satisfaction. Implementation of an internal training program for staff, which helped improve the team's skills and versatility.
- AIx en ProvenceCommunity ManagerJanuary 2022 - April 2022 (3 months)Creation and implementation of an engaging content strategy, increasing user interaction by 30%. Analysis of social media data and trends to optimize marketing campaigns. Creation and management of an editorial calendar to ensure regular content publication on social networks.
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Education
- Commerce and Digital MarketingESG,2021Licence en Commerce et Marketing Digital Formation approfondie en stratégie digitale, axée sur le développement de compétences en e-commerce, marketing digital, et gestion de projet. Maîtrise des leviers de SEO, SEA, publicité en ligne (Google Ads, Facebook Ads), et growth hacking, avec un focus sur l’optimisation des performances pour augmenter la visibilité et les conversions. Gestion de campagnes sur les réseaux sociaux (community management, création de contenu, gestion d’influenceurs), analyse d’audience et élaboration de stratégies pour accroître l'engagement et la notoriété des marques. Compétences en analyse de données à l'aide d’outils comme Google Analytics, Tableau, et CRM, permettant de suivre, interpréter et optimiser les campagnes digitales. Notions avancées en UX/UI design, email marketing, et automatisation pour améliorer l'expérience utilisateur et fidéliser les clients. Réalisation de projets concrets, dont un projet de fin d'études consistant à concevoir une stratégie digitale globale pour une entreprise : création d’un site e-commerce, campagne publicitaire multi-canaux et optimisation SEO/SEA. Veille stratégique sur les tendances du marché digital et analyse concurrentielle pour ajuster les stratégies en temps réel.