Freelancer profile translated to English.

Description

I am a UX/UI designer with experience in graphic design, branding, and end-to-end digital product design (research, wireframing, prototyping, and design systems).

I have worked on web projects and applications for different sectors, especially banking and healthcare, collaborating with development and business teams to transform complex needs into clear and usable experiences.

I can help you to:

• Improve your product's user experience

• Design or redesign web and app interfaces

• Create scalable design systems

• Optimize flows and conversion

Additionally, I have a solid foundation in graphic design and visual communication, which allows me to offer services in:

• Branding and visual identity

• Design of advertising materials

• Social media creatives

• Corporate website and landing page design

I work with Figma and Adobe Creative Cloud, adapting to the needs of each project, always with a user-centered approach and business objectives.

I am available for remote or hybrid collaborations.

Industry field of expertise

Languages

Spanish
Native or bilingual
Catalan
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Barcelona (up to 20km)

Jelliby
UX/UI Designer
January 2022 - January 2025 (3 years)
Barcelona, Spain
UX/UI Designer on web projects and applications for clients in various sectors, especially banking and healthcare: I led end-to-end UX/UI processes: research, flow definition, wireframes, interface design, prototypes, and testing. I collaborated closely with development and strategy teams in agile environments. Creation and maintenance of scalable design systems. Design and improvement of user experience and visual consistency in complex digital products.
User Interface Design Design System Figma User Research Prototype
Freelance
Graphic Designer
January 2015 - January 2022 (7 years)
Experience in branding, visual design, and communication, providing a solid foundation in visual hierarchy, graphic consistency, and visual storytelling subsequently applied to digital interface design.
Branding User Interface Design Adobe Creative Suite Graphic Design Advertising
Dortoka
Graphic Designer
January 2020 - March 2020 (2 months)
Design and improvement of user experience for a website and the design of presentations and other corporate elements.
User Interface Design Wordpress Corporate Communication Graphic Design

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Signup to reveal

Higher National Diploma in Advertising Graphics
EASD Serra i Abel la
2016
CFGS Gráfica publicitaria
Degree in Design
University of Barcelona
2020
Grado en Diseño

Check out Esther's education

Esther Latorre

UX/UI Designer | Digital Product Design

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