Estelle V.

Accounts: Jean Paul Gaultier Parfums, It Cosmetics, Danone (Evian, Gallia, Bledina, Salvetat...), L'Oréal Group (Vichy, La Roche Posay, SkinCeuticals, Franck Provost, L'Oréal Paris...), Audemars Piguet.

Mission: Project Manager

Deliverables: Newsletters, print advertising campaigns, digital assets (banners, videos...), website updates, e-retailer assets, Amazon assets...

Accounts: Ligier, Assentus Food, Ima Protect

Mission: Social Media Project Manager

Deliverables: Development and production monitoring of digital assets, UGC campaigns, influencer campaigns.

Account: L'Oréal Group

Mission: Content Project Manager

Deliverables: Development and production monitoring of digital assets (TikTok, Linkedin).

Account: Boss Parfums (Coty)

Mission: Project Management

Deliverables: Development and production monitoring of digital and print assets.

Account: Google France

Mission: Project Coordination

Deliverables: Azerty print brochures / Digital assets

Account: The Coca-Cola Company

Mission: Project Management

Deliverable: Brand Platform for the Olympic Pre-Games 2024

Account: EUCERIN

Management of all Eucerin France digital communication: Instagram and Facebook account management, sponsored posts, VOL, emails, media banners, landing pages, website.

Client Relations: brief taking, scope definition, budget & planning, meeting & presentation facilitation, daily consulting

- Digital activation project management & ongoing content (monthly): brainstorming, social media strategy development, recommendation writing and presentation, team coordination for asset production (Art Directors, Motion Designers, Copywriters)

- Social media coordination & strategic thinking on editorial planning

- Eucerin.fr website management: coordination with the webmaster

- CRM project management with the campaign manager (using Jira)

- Managing the relationship with the Media agency

- Production of reports (via Google Analytics)

- Post scheduling and community management

- Social media post writing

- Use of Campaign URL Builder and BitLy

- Intern management

Account: WW - Weight Watcher

- Management of the Winter 2020-2021 social media activation

- Management of the Winter 2020 - 2021 mailing production

Account: SAUTER

- 2020 advertising display project management

Account: GLINCHE AUTOMOBILE

- Coordination and production monitoring of the 2021-2022 TV campaign

Account: WATTWILLER

- Coordination and production monitoring of the 2022 TV campaign

Portfolio: Women's lines (Twilly d'Hermès, Eau des Merveilles...) and the Hermessence line

1/ Participation in product development

- Conceptual thinking and creative brief management;

- Participation in industrial development, writing purchase/development briefs;

- Creation of execution documents/mock-ups/photo shoots in coordination with external agencies;

- Assistance in building internal presentations for the marketing plan; creation of sales support tools.

2/ Collection and analysis of quantitative and qualitative information necessary for marketing strategy

- Qualitative and quantitative campaign analysis;

- Market research on launches;

- Competitive intelligence.