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Estelle NaïtEN

Estelle Naït

Freelance 360° communication consultant

€450/day
Paris, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Estelle

More than 15 years of expertise in Communication & marketing I 360° communication strategy l Project management l Branding l PR and event management

Communication / Press & Public Relations / Event Management:
- Development of PR communication strategies (FR and UK)
- Team management and collaboration with European agencies
- Organization of 360° events (press conferences, press tours, events, press trips, trade shows...)
- Development of communication tools (CP, DP, Q&A...)
- Organization of TV, Radio, Web, Print partnerships

Marketing / Project Management:
- Project management & monitoring
- Brand development: packaging, POS...
- Management of service provider production

Digital:
- Development of digital strategies
- Community management
- Website creation
- Web writing
- Brand identity

Decoration & space design:
- Interior decoration
- 3D, space redesign, home staging, deco book, moodboards, shopping list, site monitoring
- Event scenography
  • English

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Freelance Communication 360°
    Freelance Communication & Digital Consultant
    SOCIAL NETWORKS
    September 2020 - Today (5 years and 9 months)
    Paris, France
    - Development of digital strategies
    - Construction & animation of communities
    - Art direction consulting
    - Communication and marketing consulting (website, communication strategy, marketing axes, POS, support, etc...)
    - Development of websites under Wordpress

    Clients: Touché Collé, Les Francettes Provence, Bomba Paris
    Wordpress Social networks Digital communication Communication strategy Community management Communication
  • MAMIE GROUP
    Communication Manager
    RESTAURANTS AND FOOD SERVICE
    October 2017 - September 2020 (2 years and 11 months)
    Paris, France
    Communication Manager for the Mamie and Yaai Thaï restaurant concepts.

    Communication:
    - Development of the communication strategy in collaboration with the general management
    - Creation of supports and updates
    - Creation and development of websites
    - Internal & external communication
    - Management of the external PR agency

    Marketing:
    - Project management
    - Management of service provider production
    - Participation in the development of restaurants: packaging, POS, menu development, decoration...

    Community management:
    - Development of digital strategies
    - Community animation (Facebook, Twitter, Instagram, Google My Business, TripAdvisor...)

    Photography / AD:
    - Taking photos
    - Art direction
    - Post prod
    Communication Communication strategy Digital communication Marketing
  • Grayling
    Client Director Consumer Goods Division
    PRESS AND MEDIA
    November 2005 - October 2014 (9 years)
    Paris, France
    Client Director PR Consumer France and Europe

    PR:
    - Management of consultants and collaboration with European agencies
    - Development of communication strategies and client recommendations (FR & UK)
    - Organization of events: press conferences, press tours, press trips, media breakfasts and lunches, product launches, websites, digital campaign
    - Development of communication tools: press releases, press kits, company profile, Q&A, press invitations, brochure...
    - Reporting: market, media
    - Organization of TV, Radio, Web and print partnerships

    Business development:
    - Strategic PR consumer recommendations and international competitions
    - Development of commercial tools and specific actions

    References:
    - Gastronomy: innocent (smoothies), HEINZ, Les Moutardes de Meaux
    - Humanitarian: Association Asmae Mécénat Chirurgie Cardiaque, Les Petits Frères des
    pauvres, SOS Villages d’Enfants
    - Internet: Magicmaman, Groupe Marie Claire (mc2M), Pricerunner, Born4Sports, Shopreflex, Match.com,
    TheBookEdition.com, eBuyclub.com, Testntrust.com
    - High Tech: SanDisk, Navicore, Telefunken, Cewe Color, Doro, PayPal
    - Childcare: Britax-Römer, Tommee Tippee (Mayborn)
    - Decoration: Habitat
    - Household appliances: Beko (Grundig, Leisure)
    - Fashion: Primark
    Communication strategy Press relations Team management Business development Event management Digital communication

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Education

  • BTS COMMUNICATION DES ENTREPRISES
    CEFP
    2003
  • BACHELOR CHEF DE PUB/CHEF DE PROJET
    ECOLE SUPÉRIEURE DE PUBLICITÉ
    2004

Skill set (24)

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