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Estelle MaroccoEM

Estelle Marocco

Marketing Consultant for Training Organizations

€800/day
Toulouse, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Estelle

Marketing consultant for training organizations — I help training organizations get found, chosen, and retained.

You train with expertise, I help you make it known and grow your business.

Twenty years in vocational training, at the heart of business development, positioning, and product marketing.

I managed two training organizations, with all that it entails: strategy, teams, budget, regulations. In one, I quadrupled revenue. In the other, I led a transformation plan that improved learner engagement by over 30%.

What I learned from these experiences: training organizations are not lacking in quality. They lack visibility. And that's something that can be worked on.

Today, I support independent training organization managers, in-company training managers, and trainers starting their own businesses — so they can build a marketing strategy that suits them and fills their training sessions.

What I do concretely:
→ Audit and positioning of training offers
→ Communication and branding
→ Content strategy and LinkedIn presence
→ Structured business development
→ Digital tools and 100% online training

I also regularly share my observations in the sector — trends, common mistakes, levers that really work.

Shall we work together?

Estelle Marocco
Training is not enough anymore
30 minutes of video call to review your marketing (100% free and no obligation - link available upon request)
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • FORMER NE SUFFIT PLUS
    Marketing Consultant for Training Organizations
    HUMAN RESOURCES
    March 2026 - Today (4 months)
    I am not a marketer interested in training.

    I am a training professional who masters marketing.

    What I have built for training organizations:

    🔧 Actionable digital tools

    📚 Accessible online courses

    🤝 Commercial advice and support

    🎙️ A podcast for training organization managers — in progress

    If you are developing a training organization and your courses are not filling up as quickly as your offering deserves: we have things to discuss.

    👉 Download my e-book "Training is not enough anymore - Be visible"
    Training Marketing Social Media Sales Funnel Lead Generation

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Education

  • Instructional Designer
    OpenClassrooms
    2024
    Élaborer des parcours de formation, en fonction de votre public ainsi que des attentes de votre organisme de formation ou de l'entreprise ; Animer des séances de formation ou de classes virtuelles de manière à booster l'engagement de vos apprenants ; Piloter un projet de formation, dans sa globalité, en mettant en œuvre vos compétences de gestion de projet ; Analyser et évaluer les résultats avec les learning analytics afin d’améliorer le contenu de vos formations

Skill set

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