Freelancer profile translated to English.

Description

My name is Estefany

I specialize in creating and optimizing content for brands on their social media and website.

I help companies, individuals, and artists connect with their audience by combining strategy, creativity, and digital experience.

With 6 years of experience, I completed training as a web marketing and digital communication project manager, which allowed me to consolidate my knowledge and acquire new skills.⬇️

I will help you develop and optimize the following areas:

✨ Website/social media audit

🌈 Advice / Creation / Redesign of your visual identity / website

🧬 STRATEGY — Create an impactful and engaging brand image, what is your DNA?

Identity, brand image, and graphic charter

(Re)definition of your target audience: which audience do you want to reach?

Adjustment of your positioning: How do you want to be perceived by your target audience? What is your difference in the market?

Personalized market research

Identification of key success factors

⦿ Communication plan

Social media strategy

Conversion funnel (AARRR model)

⦿ Competitive audit and analysis

Monitoring and trend analysis

🎯 PRODUCTION — assisting you in implementing your strategy

Content creation

Website creation and updates (+ SEO referencing

is your message adapted to your target audience? / Google Ads / Advertising management

Community management and content creation for social media

Optimization of your social media content / Advertising.

💡 Methodology

I always start my work by asking for as much information and documentation as possible about your company.

🙃 My values

I can work in French and Spanish.

I respond quickly to your questions and requests

Don't hesitate to contact me!

Shall we connect?

and I'm ready to become your favorite marketer!

Industry field of expertise

Languages

French
Fluent
Spanish
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Paris (up to 10km), Verrières-le-Buisson (up to 30km)

commueco
Marketing Strategy Consultant
SOCIAL NETWORKS
May 2024 - Today (2 years and 1 month)
Paris, France
I was responsible for web marketing and digital communication projects, tasked with designing, implementing, and overseeing strategies to strengthen the brands, products, and services of various companies.
Commueco, personal brand, France.
Communication Strategy Market Research Social Networks Content Marketing
Clutch Magazine Paris
Community Manager/Marketing
PRESS AND MEDIA
January 2022 - Today (4 years and 5 months)
Paris, France
-Creation of a marketing plan
-Develop strategies and set precise objectives for different types of content specific to each channel: web and social media.
-Creation of dynamic visual content for digital advertising campaigns, using design applications such as Canva, Inshot, Mojo, and Capcut.
-Community management. Social media monitoring. Preparation of a monthly objectives plan using applications: Copy.ai, Buffer, and Metricool.
Motivarte
Web Marketing and Communication Consultant
CONSULTING AND AUDITS
August 2023 - Today (2 years and 10 months)
Guanajuato, Mexico
My strategic, creative, and analytical approach has allowed me not only to understand new trends but also to make the most of emerging technologies in the digital marketing field.
Web Marketing Strategy Project Management Digital Communication Advertising SEO Audit

Check out Estefany's experience

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

Baptiste Duhen

Fullstack developer

4.6

(4)

Amed Hamou

Senior Lead Developer

(2)

Audrey Champion

Web developer

4.3

(3)

Signup to reveal

Bachelor Web Marketing and Digital Communication Project Manager. (IDF) » in digital learning
VISIPLUS ACADEMY
2024
- Concevoir et déployer la stratégie de webmarketing et communication digitale d’une organisation - Piloter et mettre en œuvre des projets digitaux - Mesurer, analyser et optimiser les performances de la stratégie mise en place
Marketing
Universidad De La Salle Bajio
2014