You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Erwan GiveletEG

Erwan Givelet

Network Development and Consulting

€1,100/day
Lille, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Erwan

Franchise & Retail | Network Development and Structuring & Executive Coaching

I work with franchise networks in the development phase to structure their organization before scaling up.

Structuring today the path that will enable the network to grow tomorrow.

I support network executives in structuring their growth and growing with it.
  • French

    Native or bilingual

  • English

    Basic

Can work on-site
Lille (up to 50km)

Experience

  • Groupe VOG
    Franchise Back Office Director
    January 2019 - December 2025 (6 years and 11 months)
    Management and structuring of the back office for a national multi-brand network (over 500 points of sale – 350 franchisees).
    Responsible for the organization and security of the network's support functions:
    • Structuring franchisee financial control and monitoring
    • Supervision of invoicing, legal, commercial leases, and accounting coordination
    • Management and support of franchisees in difficulty (cash flow analysis, continuation plans, landlord negotiation, judicial administrator coordination)
    • Negotiation and renegotiation of commercial leases (city centers, shopping malls, outskirts)
    • Securing the franchise business model and supporting strategic decisions
    Regular interventions on:
    • financial restructurings
    • strategic relocations
    • optimization of real estate costs
    • sensitive cases and collective proceedings
    Contribution to the management of a network representing up to €140 million in turnover.
    Franchising Business Structuring Franchise Network
  • Tchip Coiffure
    Majority Manager of Franchised Salons
    August 2005 - January 2023 (17 years and 5 months)
    Operation and management of several franchised units within a national network.
    Responsible for the economic and operational management of the points of sale:
    • profitability analysis and management of operating accounts
    • team management (up to 4 units – approximately 20 employees)
    • cost optimization and real estate management
    • banking relations and financing monitoring
    • management of financial pressure and restructuring phases
    Progressive sale of units in a restructuring context, with negotiation and coordination of various stakeholders.
    This experience as an operator has allowed me to maintain a concrete and realistic understanding of franchisees' on-site challenges: unit profitability, cash flow, management, real estate pressure, and franchisor relations.
    Team Management Business Structuring Growth Strategy
  • Groupe VOG
    Franchise Sales Director
    March 2012 - January 2019 (6 years and 10 months)
    Responsible for the commercial development and structuring of a rapidly growing national multi-brand network.
    Management of franchisee recruitment and onboarding, with particular attention to the soundness of projects and the economic coherence of the model.
    Key responsibilities:
    • Organization and management of franchise development at the national level
    • Strategic selection of franchisee candidates
    • Validation of business plans and banking support for project leaders
    • Structuring relations with the franchise departments of major banks
    • Contribution to the evolution of the economic and contractual model
    • Multi-site development and support for multi-establishment franchisees
    Active participation in the growth of the franchise base (several hundred units during the period) and network consolidation.
    Regular strategic support on site selection, territorial coherence, and project profitability.
    Franchise Network Growth Strategy Network Development Business Structuring

Recommendations

Be the first to recommend Erwan

Help this freelancer shine by sharing your experience working together.

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Specialized Manager | Perfumery
    Institut de Promotion Commerciale
    1989
    Cadre spécialisé | Parfumerie

Certifications

  • Creation of Editorial and Visual Content through Responsible Use of Generative Artificial Intelligence
    InKréa Certifications | Leading Generative AI Certifier
    2025
    https://www.wedof.fr/app/public/certificateHolder/RS6776/1174967009
    Using generative AI to structure and produce strategic content Rapid production of AI-assisted marketing and editorial content Responsible and professional use of generative AI tools Structuring complex information and strategic synthesis using AI Implementing artificial intelligence workflows to improve productivity Designing support materials for network development

Skill set

Categories