Freelancer profile translated to English.

Description

Senior Consultant in Brand Strategy, Customer Experience & Communication

Luxury, Retail & E-commerce

Over 10 years of experience in strategic consulting and business development for premium and luxury brands. Specializing in customer experience optimization and brand positioning, I design and deploy tailor-made strategies combining data analysis, creativity, and AI to enhance brand competitiveness and desirability.

I have contributed to strategic projects in Europe and LATAM. Recognized for my ability to anticipate trends, lead multidisciplinary teams, and create differentiating customer experiences, I position myself as a key partner for luxury houses and retail players in transformation.

I help exceptional companies transform their ideas into profitable and differentiating products.

Having worked with prestigious brands and innovative international projects, I have a good understanding of the expectations of diverse consumers and the specificities of each market.

I intervene at every key stage: from defining a solid business model to implementing an effective Go-to-Market strategy, including the pragmatic integration of Artificial Intelligence solutions.

My pragmatic and creative approach guarantees operational deliverables, quickly exploitable to accelerate growth and enhance high-end positioning.

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Native or bilingual
Italian
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km), Lyon (up to 50km), Bordeaux (up to 50km), Nantes (up to 20km)

So Parisiens
Senior Consultant
LUXURY GOODS
January 2025 - April 2025 (3 months)
Paris, France
Definition and implementation of tailor-made strategies to enhance the image and competitiveness of upscale and luxury brands. Oversight of complex marketing and communication projects, ensuring smooth execution aligned with client objectives. Regular tracking and updating of the sales pipeline and funnel. Analysis of key performance indicators to optimize results. Collaboration with creative, strategic, and digital teams to ensure high-performing campaigns aligned with brand identity.
Marketing du luxe
DEPRON
Senior Consultant & Project Manager
CONSULTING AND AUDITS
January 2023 - November 2024 (1 year and 10 months)
El Salvador
Strategic consulting generating a business volume of $2.5M. Leadership of business development, prospecting, client acquisition, and expansion into new markets. End-to-end project management for international clients and collaboration with key partners. Design and implementation of growth strategies. Supervision and training of a sales team.
Stratégie d'entreprise
Mairie de Santa Tecla
Director of Investments
PRIVATE EQUITY
January 2021 - December 2022 (1 year and 11 months)
Santa Tecla, El Salvador
Negotiated 18 strategic partnerships and managed 3 international investment projects, raising over $1.5M. Led prospecting efforts to secure investors from the outset of development projects. Developed and created Café Palacio, an emblematic social startup.