Description

Communications consultant with over a decade of experience at the intersection of luxury, design, beauty, and lifestyle, I work with ambitious brands to build communications ecosystems that are both cohesive and commercially effective — where storytelling, media strategy, and digital execution move in the same direction.

Industry field of expertise

Languages

English
Native or bilingual
French
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 20km)

Freelance Consulting
360 Communications, Digital Innovation & Media Strategy
LUXURY GOODS
November 2025 - Today (9 months)
Paris, France
Freelance consultant specializing in communications and paid media strategy, content planning, digital innovation with a 360 degree approach.
Communication 360° Communication digitale Médias Réseaux sociaux Stratégie de communication
KENT&CURWEN
DIRECTOR, DIGITAL AND GLOBAL MEDIA
FASHION AND COSMETICS
January 2024 - January 2025 (1 year)
Paris, France
Led the global communications strategy for the revival of KENT&CURWEN, seamlessly blending heritage and modernity through digital platform launches, strategic media investment, and curated editorial partnerships to reintroduce the brand to global luxury audiences.

Example Deliverables:
- Tone of Voice Guidelines
- Social Media Content Pillars & Channel Split Guidelines
- Global Media Strategy
- Budget Breakdown and Follow
Coty, Burberry Beauty
DIGITAL MANAGER
FASHION AND COSMETICS
January 2022 - January 2024 (2 years)
Paris, France
Define and deliver integrated digital strategies that connect brand storytelling with performance across owned, earned, paid, and e-retail channels, championing innovation and excellence in the digital beauty experience.

Example Deliverables:
- Digital Innovation Road Map
- Three Year Brand Strategy (Social + Innovation)
- Digital Assets Toolkit (Social Media + Paid Media Approach + Copy + Roll Out)