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Erik ParsEP

Erik Pars

Online Marketeer | Online Marketing Specialist

€600/day
Schagen, NL
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Erik

7+ years of experience in online marketing. A T-shaped digital marketer with a very high level of knowledge in paid search and performance marketing.

I have experience in leading digital marketing teams where I shaped the digital marketing strategy and planning for large international brands. But I also get very happy from the specialist role where I do the campaign strategy, execution, and optimizations myself.

My passion is to help both small and large brands grow in the digital world.

Key Specializations
- Creating data-driven omni-channel marketing strategies.
- SEA & Shopping ads
- Social ads (Meta, Pinterest, Snapchat, LinkedIN)
- Marketplaces (Bol, Amazon, FonQ)

I have experience with:
- Branding campaigns
- Marketing automation
- Feed management
- SEO (search engine optimization)
- Conversion rate optimization
- Google Tag manager
- DV360
  • Dutch

    Native or bilingual

  • English

    Fluent

  • French

    Basic

Can work on-site
Schagen (up to 50km), Amsterdam (up to 10km)

Experience

  • Reprise Digital
    Online Marketeer
    PRESS AND MEDIA
    May 2020 - April 2022 (2 years)
    Amsterdam, Netherlands
    Responsible for shaping the digital media strategy and planning for about twenty brands of one of the largest food manufacturers in the world. I managed a team of e-commerce, SEO, SEA, Data Analytics, Social, and Addressable consultants. With an annual spend of tens of millions.
    Marketing Marketing Strategie Project Management Campagne management
  • Reprise Digital / Traffic4u
    Online Marketing Specialist
    E-COMMERCE
    August 2017 - April 2020 (2 years and 9 months)
    Amsterdam, Netherlands
    Paid search and paid Social advertising for various accounts. From international performance marketing campaigns for a well-known clothing brand to government communication campaigns. My responsibility was primarily shaping and executing the channel-specific strategy. Annual budgets of several million.
    SEA SEO Facebook Marketing Pinterest Advertising Snapchat advertising LinkedIn Marketing
  • VANIMEDIA
    Online Marketing Specialist
    E-COMMERCE
    July 2016 - August 2017 (1 year and 2 months)
    Bergen, Netherlands
    Responsible for the online marketing campaigns of about twenty local entrepreneurs. Primarily social and paid search campaigns with an e-commerce or lead generation objective. Annual budget of 50-100k.
    SEA CRO Facebook Marketing

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Education

  • Bachelor Toegepaste Psychologie
    Hogeschool van Amsterdam
    2013
    Opleiding psychologie met een focus op praktische toepassing. Mijn studierichting was consumenten psychologie.

Skill set

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